On 8/9/07, Madhu Menon <[EMAIL PROTECTED]> wrote: > Mr. Biyani says he soon figured out what he was doing wrong. Shopping in > such a sterile environment didn't appeal to the lower middle-class > shoppers he was targeting.
Nice spin. Let me propose an alternate theory - people are suckers for a good bargain. And perhaps 'maintaining' that carefully constructed chaos helps keep those operating costs down. On a related note, what exactly do you think is the reason for the success of Subhiksha?
