On 8/9/07, Sriram Karra <[EMAIL PROTECTED]> wrote: > On a related note, what exactly do you think is the reason for the > success of Subhiksha?
Honestly, I don't know and can't say. No more than I know what the reasons for success of Foodworld/Spencers, Fabmall, [EMAIL PROTECTED] et. al. are. Reliance Fresh have an identifiable game plan, backward integration and some serious SCM optimization. But for the love of money, I cannot figure what the others have going for them. In the area in which I live, Mosque Road in Bangalore, I have *all* of the above mentioned stores withing spitting distance of each other and not to mentions Thom's and Namdari close by. And I always imagined they'd be deserted with Reliance garnering a majority of shoppers but I've been proven wrong. And I can see no good reason for shoppers choosing one over the others. They're all cookie-cutter enough to be indistinguishable barring paint and uniform schemes.
