Are people really disgusted with it?  It seems like such a ho-hum thing to
get disgusted with. Is it great and exciting? nope. Is it worth getting
upset and angry about? nope. Is it worth ending support for the company
over? nope.

In my opinion, this ASPIRES to be disgusted. It's just boring.

On Thu, Jan 19, 2012 at 1:06 PM, Edward Crosby <[email protected]> wrote:

> Just saw the tweet from DC on Twitter. Needless to say they got a lot of
> retweets of many people disgusted with it, including myself.
>
> ----------------------------------------
> Have a Better One,
> Edward Crosby
> http://about.me/edwardcrosby
>
>
>  On Thu, Jan 19, 2012 at 1:01 PM, Luke Jaconetti <[email protected]>wrote:
>
>> The new logo is official.  It will be customized depending on the
>> property.
>>
>> http://www.newsarama.com/comics/dc-entertainment-new-logo-120119.html
>>
>> On Jan 17, 1:30 pm, Luke Jaconetti <[email protected]> wrote:
>> > Regarding "turning pages," about the only thing I can think of is that
>> > on a smart device, you still "swipe from right to left to turn pages
>> > in a lot of the comic reader apps.  So it's still the same sort of
>> > "turning page" motion.  That has some connective tissue with the print
>> > side of the coin; I imagine that the word "synergy" or the like being
>> > bandied about.
>> >
>> > The worse offense of this logo to me is that it's boring.  It just
>> > sort of sits there.  It doesn't jump out at me.  Again, I may be the
>> > outlier but I thought the Whirl was bright and drew your eyes to it.
>> > This looks like the logo of a small scale systems integrator or
>> > something.
>> >
>> > On Jan 17, 1:06 pm, Edward Crosby <[email protected]> wrote:
>> >
>> >
>> >
>> > > I think it is a joke. Seriously. I saw the article and the logo and
>> thought
>> > > for sure this was either speculation or something that should be on
>> Snopes.
>> > > The logo sucks. It's bland, tasteless and unprofessional. It looks
>> like
>> > > something an new, independent comic book company would hire a 14 year
>> old
>> > > to design for them.
>> > > It can't be true. I keep checking Snopes.
>> >
>> > > ----------------------------------------
>> > > Have a Better One,
>> > > Edward Crosbyhttp://about.me/edwardcrosby
>> >
>> > > On Tue, Jan 17, 2012 at 11:28 AM, <[email protected]> wrote:
>> > > > Make no mistake, the new one is weird and off-putting and Serv's
>> point
>> > > > about it suggesting turning pages is a strong one.  Not sure what
>> sort of
>> > > > logo could be crafted to suggest bit-torrent downloads, but that's
>> beside
>> > > > the point. The main point is, they intend to do away with that
>> half-baked
>> > > > current logo. Luke's point that the current logo is identifiable is
>> a fair
>> > > > one. I can look at it and know it's DC. The new one takes some work.
>> >
>> > > >  But... it's like the main point of I, Claudius. Augustus wasn't
>> the best
>> > > > emperor in the world, so he made sure Caligula was his successor,
>> because
>> > > > Caligula was crazy and dangerous and much worse. That way, folks
>> would
>> > > > remember Augustus as not so bad.  If you're a bad leader/logo, you
>> always
>> > > > want the one who comes after you to be worse.  So... this new one is
>> > > > Caligula, and folks will hate it, and then they'll think back
>> fondly on the
>> > > > current weak logo (Augustus). Then everyone will clamor for a
>> simpler,
>> > > > simpler time and elect Claudius, the DC Bullet.  So... two years
>> til the
>> > > > bullet comes back?
>> >
>> > > > Caw!
>> >
>> > > > -----Original Message-----
>> > > > From: Luke Jaconetti <[email protected]>
>> > > > To: The Unique Geek <[email protected]>
>> > > > Sent: Tue, Jan 17, 2012 2:16 am
>> > > > Subject: [The Unique Geek] Re: DC Comics Gets A New Logo. And Here
>> It Is.
>> > > > | Bleeding Cool Comic Book, Movies and TV News and Rumors
>> >
>> > > >  I never had a problem with the DC Whirl logo.  I thought it was
>> > > > dynamic and easy to identify.  So I would have much preferred to
>> keep
>> > > > that one rather than this staid and boring one.
>> >
>> > > > On Jan 17, 9:25 am, Jason Service <[email protected]> wrote:
>> > > > > the thing about this logo that seems so lame to me is the fact
>> that it
>> > > > > imparts the feeling of a paper comic. Now admittedly i have only
>> sort of
>> > > > > been following the posts about comics, but aren't comic companies
>> beginning
>> > > > > that transition into digital media? Doesn't the image of a page
>> being
>> > > > > turned kind if hearken back to what they have been, and not where
>> they want
>> > > > > to go?  Clearly i am no marketing genius (i let Shag major in
>> that, while i
>> > > > > challenged myself with [2] real business major[s]...OH SNAP!!)
>> but if you
>> > > > > are going to go through the exercise of 'reimaging' your
>> corporate logo, my
>> > > > > thought is look FOREWORD instead of BACK.
>> >
>> > > > > On Mon, Jan 16, 2012 at 9:34 PM, <[email protected]> wrote:
>> > > > > >  Apparently by "anyone", I guess I meant Salmon Oyster.  And he
>> was the
>> > > > > > person I was specifically thinking of that didn't like the
>> current (or I
>> > > > > > guess previous) logo.  :)
>> >
>> > > > > > The Irredeemable Shag
>> > > > > >http://firestormfan.com
>> > > > > >http://onceuponageek.com
>> > > > > >http://twitter.com/firestormfan
>> >
>> > > > > >  -------- Original Message --------
>> > > > > > Subject: RE: [The Unique Geek] DC Comics Gets A New Logo. And
>> Here It
>> > > > > > Is. | Bleeding Cool Comic Book, Movies and TV News and Rumors
>> > > > > >  From: <[email protected]>
>> > > > > > Date: Mon, January 16, 2012 9:28 pm
>> > > > > > To: [email protected]
>> >
>> > > > > > Umm... I'm agreeing with the snarkiness of the article.   Why
>> the new
>> > > > > > logo?!?!  And yes, I hate it.
>> >
>> > > > > > I don't recall the change of logos bothering me much last time.
>>  I know
>> > > > > > there was some discussion on this very board, but I can't
>> imagine anyone
>> > > > > > liking this new logo.
>> >
>> > > > > > The Irredeemable Shag
>> > > > > >http://firestormfan.com
>> > > > > >http://onceuponageek.com
>> > > > > >http://twitter.com/firestormfan
>> >
>> > > > > >  -------- Original Message --------
>> > > > > > Subject: [The Unique Geek] DC Comics Gets A New Logo. And Here
>> It Is. |
>> > > > > > Bleeding Cool Comic Book, Movies and TV News and Rumors
>> > > > > > From: Cary Preston <[email protected]>
>> > > > > > Date: Mon, January 16, 2012 8:42 pm
>> > > > > > To: Unique Geek Google Group <[email protected]>
>> >
>> > > > > > Link:
>> http://www.bleedingcool.com/2012/01/13/dc-comics-gets-logo-here/(via
>> > > > > > shareaholic.com)
>> >
>> > > > > > What? Why?
>> > > > > > --
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