On Sat, Apr 16, 2011 at 10:15 AM, Tom Wolper <[email protected]> wrote:

>
>
> Paul Harris hosts a poker radio show and wrote about this on his blog:
>
>
> http://paulharrisonline.blogspot.com/2011/04/online-pokers-black-friday.html
>
> He points out some things that are worthwhile to keep in mind: online
> poker sites can afford top class attorneys to fight the DOJ and even
> if the DOJ is successful at shutting down these companies, casinos and
> card rooms are all over the place and dedicated players will have no
> trouble finding real life games.
>
> As for Poker After Dark, casinos should be able to find a way to
> organize to buy national ads to remind watchers that they can take
> part in a poker game going on locally.
>

In the blog you reference Harris seems a little less optimistic than you
about the Poker shows. He writes: "There's one interesting bit of media
fallout to watch. Full Tilt Poker is the primary sponsor of "Poker After
Dark" on NBC. PokerStars is the primary sponsor of "High Stakes Poker" on
GSN and has its own shows, "Million Dollar Challenge" and "The Big Game," on
Fox affiliates across the country. ESPN garners a huge amount of revenue
from both sites for its coverage of the World Series Of Poker. Now that
those sites have barred US players, it seems unlikely that they'd continue
to spend the marketing dollars necessary to sponsor those shows. Can those
networks find replacement sponsors elsewhere? If not, poker on TV may have
to take a hiatus until the legal climate is cleared up."

Your suggestion seems to be that the various Indian and other legal Casinos
would pool advertising for these shows. I guess that is possible, but I am
not sure if that would make sense for them. The people who watch those
programs already know about the local casinos (I doubt many non-poker
players stumble upon these shows and then wonder where they might be able to
go to play). The online poker sites advertise not so much to inform viewers,
but to motivate them to play right now. With what must be very small
ratings, I can imagine the online companies still getting value from
advertising, but I am not sure traditional casinos would.

-- 
TV or Not TV .... The Smartest (TV) People!
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