Couple this with what appears to be a similar situation at 12:35 - cheaper
host, ratings landscape comparable to before the switch - and CBS is certainly
doing much better at late night than it used to. Arguably Corden's online
cache is gravy.
David
From: PGage <[email protected]>
To: "[email protected]" <[email protected]>
Sent: Sunday, September 4, 2016 12:19 PM
Subject: Re: [TV orNotTV] Wilmore sits with Colbert next week
http://tvbythenumbers.zap2it.com/2016/09/02/late-night-ratings-august-22-26-2016-jimmy-kimmel-live-scores-low/
In case the formatting from the chart below from tvbythenumbers is not
preserved, I will briefly summarize:
The relative rankings of the three network broadcast 11:35 shows is preserved
from the Dave/Leno era . From my memory, the magnitude of the differences is
about the same as well - CBS about 1M behind NBC and .5M ahead of ABC (year
long average). The demo numbers show Kimmel to be a bit closer to Colbert.
I still don't understand the hand wringing about Colbert's numbers, unless
there really was an expectation at Black Rock that Colbert would improve over
Dave. Most likely there is some disappointment that Colbert has not
significantly improved over Dave's ratings in the demo.
But, Colbert makes "only" $4.6M/year; the Time article linked below says Dave
was making $30M/year, but my memory and other sources suggest Dave took a pay
cut in the last few years and was making more like $20M. Fallon makes $11-$12M,
Kimmel $10M.
To me it seems like the Colbert Late Show is a huge finanancial success for
CBS, which is making out like a bandit: For less than a quarter of what they
paid Dave they are getting basically the same ratings; for less than half of
what NBC pays Fallon they are getting two thirds of the ratings; for less than
half what ABC pays Kimmel they are getting better ratings.
http://time.com/money/4025147/stephen-colbert-late-show-salary/
| Show | Net | Adults 18-49, 8/22- 8/26 | Viewers (millions), 8/22- 8/26 |
Adults 18-49 season to date | Viewers (millions) season to date |
| 11:35 p.m. | | | | | |
| The Tonight Show Starring Jimmy Fallon | NBC | 0.82/5 | 3.18 | 0.99/5 | 3.63 |
| Late Show with Stephen Colbert | ABC | 0.46/2 | 2.14 | 0.61/3 | 2.76 |
| Jimmy Kimmel Live | CBS | 0.42/2 | 1.97 | 0.53/3 | 2.31 |
| | | | | | |
|
12:35 a.m. | | | | | |
| Late Night with Seth Myers | NBC | 0.45/3 | 1.51 | 0.45/3 | 1.54 |
| Late Late Show with James Corden | CBS | 0.28/2 | 1.06 | 0.37/2 | 1.23 |
| Nightline | ABC | 0.27/2 | 1.25 | 0.36/2 | 1.51 |
|
| | | | | |
| 1:35 a.m. | | | | | |
| Last Call with Carson Daly – R | NBC | 0.30/3 | 0.87 | 0.27/2 | 0.86 |
On Sunday, 4 September 2016, JW <[email protected]> wrote:
> He mentioned it was episode 202 and end of Season 1. To circle back to the
> subject header, I don't expect any sudden cancelations, but I do feel like
> the show has not ripened as well as Wilmore's did.
Given both CBS' investment in Colbert and what seem to me to be acceptable
ratings*, I don't think he's in any danger of cancellation. As we've been
discussing, the show doesn't seem to have hit its stride, nor does it seem to
be interested in being as smart as it's capable of being. But that doesn't look
like it's fatal.
* I haven't paid much attention to ratings, so I'll defer to anyone who has,
but I haven't seen anything that leads me to believe that the Late Show is
doing badly enough for its future to be a concern.
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