On 22 Oct 2007, at 14:21, Justin Giboney wrote:
I have just recently started reading about genetic algorithms and
artificial intelligence (see http://www.ai-junkie.com/ga/intro/
gat1.html), it is very interesting. Most the world thinks of
artificial intelligence when they play computer games. There is a
lot of money in the gaming industry also. While I love computer
games, I also have a passion for business.
So, as I thought about AI for the last little while, I started
thinking about how I could apply AI to businesses. The thought came
to me as I was looking over my analytics, that companies spend
hundreds of thousands of dollars to create awesome websites that do
what?
Try to get a customer to click a button.
It is that simple. Companies (not necessarilly organizations)
exist to make money. So why couldn't AI be applied to getting a
user to click a button?
Would it be difficult, and a lot of coding? Yes.
Would it make me filthy rich? Most likely not.
Would it work? I belive it could.
Think about a nation-wide website that sells books. With good AI
built-in, it would know (theorizing here), that most consumers out
of California, buy books that are about yoga when showed on a light
green background with a dark tan "Buy Now" button, so why not show
yoga books to Californians on a light green background, and a dark
tan "Buy Now" button.
This kind of information would be cost prohibitive to ab test for
all types of books.
As suggested earlier, if this were built into a CMS, like Drupal,
or OSCommerce, it would greatly enhance the effectiveness of those
websites.
Companies, would pay for that.
Interesting. Sounds like you have thought about this for a while. I
have always been fascinated by AI. Knowing, or guessing correctly,
what appeals most to any given customer in order to sell more would
definitely be a winner in business circles.
Jonathan
_______________________________________________
UPHPU mailing list
[email protected]
http://uphpu.org/mailman/listinfo/uphpu
IRC: #uphpu on irc.freenode.net
