I think you hit the nail on the head. The way the soft-drink industry is going, I expect the 2L bottle to be replaced with the more "familiar" 2 qt. bottle. I'm already seeing the 1/2 L bottles being phased out in favor of 16 oz.
Remek On Sun, May 16, 2010 at 5:46 AM, John M. Steele <[email protected]>wrote: > Then I must play the Devil's Nitpicker. > > Both the Customary and metric claim must be true in the sense that average > net contents must equal or exceed the claimed amount. Since the 13.5 fl oz > must be true, they saved only about 0.76 mL. But they appear to be making a > statement that they are really Customary internally and metric is just a > damn nuisance. I may have to rethink which cola product I really prefer. > > ------------------------------ > *From:* James R. Frysinger <[email protected]> > *To:* U.S. Metric Association <[email protected]> > *Sent:* Sat, May 15, 2010 10:09:05 PM > > *Subject:* [USMA:47380] Re: A silly milliliter--Coca Cola commemorative > > > I feel like playing Devil's Advocate tonight. Humor me. > > Perhaps this is related to the probability that most of the very folks who > actually read labels would just round that up mentally to 400 mL. But by not > putting in that extra 1 mL, Coca-Cola has saved 1 mL out of 400 mL, or 0.25 > %. Now, if you multiply the sales of this size container by 0.25 %, you > probably would get a rather large number. That's extra profit. > > It reminds me of something I read some time ago, back in the days when > airlines provided passengers with food. Delta (I think it was) decided to > reduce by one the number of olives in the salads on its dinner trays. Seems > silly, but they saved quite a bit of money that way. > > Jim > > Paul Trusten wrote: > > Yes, it's a soft conversion, but, DANG! > > > > > > ------------------------------------------------------------------------ > > > > > > > > > > Paul Trusten > > Public Relations Director > > U.S. Metric Association, Inc. > > www.metric.org > > [email protected] > > +1(432)528-7724 > > > > -- James R. Frysinger > 632 Stony Point Mountain Road > Doyle, TN 38559-3030 > > (C) 931.212.0267 > (H) 931.657.3107 > (F) 931.657.3108 > >
