And it is a convenient "downsize" in the face of rising sugar and HFCS prices.
________________________________ From: Remek Kocz <[email protected]> To: U.S. Metric Association <[email protected]> Cc: U.S. Metric Association <[email protected]> Sent: Sun, May 16, 2010 9:24:25 AM Subject: [USMA:47388] Re: A silly milliliter--Coca Cola commemorative I think you hit the nail on the head. The way the soft-drink industry is going, I expect the 2L bottle to be replaced with the more "familiar" 2 qt. bottle. I'm already seeing the 1/2 L bottles being phased out in favor of 16 oz. Remek On Sun, May 16, 2010 at 5:46 AM, John M. Steele <[email protected]> wrote: Then I must play the Devil's Nitpicker. > >Both the Customary and metric claim must be true in the sense that average net >contents must equal or exceed the claimed amount. Since the 13.5 fl oz must >be true, they saved only about 0.76 mL. But they appear to be making a >statement that they are really Customary internally and metric is just a damn >nuisance. I may have to rethink which cola product I really prefer. > > > > ________________________________ From: James R. Frysinger <[email protected]> >To: U.S. Metric Association <[email protected]> >Sent: Sat, May 15, 2010 10:09:05 PM > >Subject: [USMA:47380] Re: A silly milliliter--Coca Cola commemorative > > > >I feel like playing Devil's Advocate tonight. Humor me. > >Perhaps this is related to the probability that most of the very folks who >actually read labels would just round that up mentally to 400 mL. But by not >putting in that extra 1 mL, Coca-Cola has saved 1 mL out of 400 mL, or 0.25 %. >Now, if you multiply the sales of this size container by 0.25 %, you probably >would get a rather large number. That's extra profit. > >It reminds me of something I read some time ago, back in the days when >airlines provided passengers with food. Delta (I think it was) decided to >reduce by one the number of olives in the salads on its dinner trays. Seems >silly, but they saved quite a bit of money that way. > >Jim > >Paul Trusten wrote: >> Yes, it's a soft conversion, but, DANG! >> >> >> ------------------------------------------------------------------------ >> >> >> >> >> Paul Trusten >> Public Relations Director >> U.S. Metric Association, Inc. >> www.metric.org >> [email protected] >> +1(432)528-7724 >> > >-- James R. Frysinger >632 Stony Point Mountain Road >Doyle, TN 38559-3030 > >(C) 931.212.0267 >(H) 931.657.3107 >(F) 931.657.3108 > >
