I don't believe that contests necessarily have to be zero-sum.  If
there's adequate promotional opportunity for all participants (or at
least those participants who have something of a quality entry) they can
avoid being truly zero sum games.

> -----Original Message-----
> From: [email protected] 
> [mailto:[EMAIL PROTECTED] On Behalf Of [chrisbrogan.com]
> Sent: Tuesday, January 30, 2007 9:36 AM
> To: [email protected]
> Subject: [videoblogging] Re: Jeff Pulver
> 
> Interesting points, Jan, and I appreciate your opinion. 
> Contests do have a way of picking a winner, which makes them 
> a "zero sum game," as Covey calls it. 
> 
> What do I value? Participation. I love community when it is positive.
> (It's a personal flaw of mine that I don't do negative very 
> well. Yes, I know discourse is healthy. I am trying to learn 
> how to better manage
> it.)
> 
> To me, not as someone from Network2, but just me, 
> participation is what this means. Is it marketing for 
> Network2? Hell yes. But consider these two scenarios: 
> 
> 1.) Old way: pay people to pretend to be videobloggers. 
> 
> 2.) New way: ask videobloggers and producers to make it themselves.
> 
> Recently, Robert Scoble took crap for making a video about 
> Intel. My very personal opinion is that I'd rather watch 
> Robert's interview than yet another ad showing a sterile room 
> with flashing neon graphics.
> Robert asked questions, showed us things, got a voice. Participation.
> 
> Yes, there's marketing. Yes, there's a competition. But in 
> another way, it's a chance for a couple hundred people to 
> show themselves, should they choose to do so. 
> 
> Another cool thing about the Internet over traditional broadcasting:
> we want to show them all. 
> 
> Oh! Important: Steve Elbows mentioned something about 
> negative or parody ads. I think those are fine, too. Remember 
> the GM thing? Well, we're not selling a product. We're 
> selling an idea. You want to sh!t on the idea of watching 
> Internet TV? Cool. Have a blast! You want to sh!t on 
> Network2, that it's not [good/right/useful/pretty], that's 
> cool too. That's the best part of this two-way communication medium.
> You can raise your voice. 
> 
> Will we FEATURE it? Maybe not. But we'll watch it for sure. 
> And you control the broadcast of it, so you can host it 
> wherever. So, if you want to post negative or parody, that's 
> okay, too. 
> 
> I value participation. That's what was behind PodCamp. That's 
> what's behind the projects I spend my time on. That's where I 
> go when I'm not with my family (meetups and the like). 
> 
> Hope that helps answer your question. 
> 
> --Chris Brogan... 
> Community Developer
> Network2.tv 
> 
> --- In [email protected], "Jan McLaughlin"
> <[EMAIL PROTECTED]> wrote:
> 
> > What do you value?
> 
> 
> 
> 
>  
> Yahoo! Groups Links
> 
> 
> 
> 

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