Katherine At some point it would be interesting to learn how the external consultants were selected. I note, for example, that Lake Associates describes itself as working "side by side with our clients on developing communications and paid media, targeting supporters, and honing the messages that win persuadable voters" and Celinda Lake as "one of the Democratic Party's leading political strategists". On what grounds was this company selected to work on "proposed market research and recommendations on firms or contractors (including Lake) who could conduct desk and/or generative research", which seems very far from their self-proclaimed field of expertise?
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