I used to give one month free with the referral, plus a free install and one month free for the new customer. We had more installs in those days than we could service. ----- Original Message ----- From: "Marlon K. Schafer" <[EMAIL PROTECTED]> To: "WISPA General List" <[email protected]> Sent: Monday, October 13, 2008 8:21 AM Subject: Re: [WISPA] referral programs
> We give one free month for each referral. The customers love it. > > I tell them that they get 1 free month for each referral, up to 12 per > year. Anything over that and I'll put them on the payroll. grin They > love it. A few give us more than 3 or 4 per year, but most do not. > > We've had this program for 5 or 6 years now. > > The new customer has to pay for at least one month before the referral > person gets their free month. > > laters, > marlon > > ----- Original Message ----- > From: Travis Johnson > To: WISPA General List > Sent: Sunday, October 12, 2008 9:11 PM > Subject: Re: [WISPA] referral programs > > > Rick, > > It probably was me that said "never give anything away for free"... > because then there is no value in it to the customer. > > However, I think there is value in this type of a referral system. You > are basically having all your existing customers act as salespeople. And > really you are giving away a month for each referral until they get > five... and how many are EVER going to get more than 3 or 4? > > I guess another idea would be like you said, give them cash. I'm just not > sure $20 is enough... maybe $50 per referral would get things rolling? :) > > On a slightly different topic, we do give every employee $20 for any > referral (that includes installers, receptionists, bookkeepers, tech > support, etc.). This has worked VERY well and I'm sure has paid for itself > every single month from new customers. > > Travis > Microserv > > RickG wrote: > Travis, > > I thought it was you who once told me "never give anything away for > free". I've been sticking to that as best as possible with my company > and whenever I stray from it I get bit each time. I find that the only > people who truly appreciate our service are the ones who pay. In fact, > the more the pay, the more they appreciate it. The people I gave deal > to are the worst customers. > With that said, we are kicking around giving $20 cash for each > referral. I've done this in my past life as head of internet companies > and people love cash! If you really want to make some news, give > matching dollars to the charity of your choice. > > Just my .02 :) > -RickG > > On Sun, Oct 12, 2008 at 3:54 PM, Travis Johnson <[EMAIL PROTECTED]> wrote: > Hi, > > I'd like to hear about any referral programs that anyone has implemented > that seem to be working well. I heard about one a few months ago that I > thought was very interesting: > > For every customer that signs up and is installed, the referring > customer gets a month free. The real deal is after 5 referrals, that > customer gets their internet for free for life (or as long as they have > at least 5 people referred and still active). Now, I know this sounds a > little scary, that you may give away 20% of your service... but the > thing that was interesting is the person taking about this said 99% of > their customers never reached 5 referrals. Most would get 2 or 3, and > then that was it. > > Thoughts? Ideas? I'm ready to try something. :) > > Travis > Microserv > > > -------------------------------------------------------------------------------- > WISPA Wants You! Join today! > http://signup.wispa.org/ > -------------------------------------------------------------------------------- > > WISPA Wireless List: [email protected] > > Subscribe/Unsubscribe: > http://lists.wispa.org/mailman/listinfo/wireless > > Archives: http://lists.wispa.org/pipermail/wireless/ > > > > -------------------------------------------------------------------------------- > WISPA Wants You! 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