I have never come across a designer who says "I'll throw the page
together any way I can as a quick and dirty job". Mind you looking at
some of the results from designers I'm sure that is what they have done.

If you simply state that you "design using web standards as one of your
fundamental building blocks because of their many benefits" you will
come across as being professional.  If it also piques the client's
interest to ask what the benefits are, then you can go on to explain the
many many benefits. See if you can list over 10, for both the client and
yourself.

Graham Cook


Standards Manager - Content Integrity
Data & Online
Telstra Technology
32/300 Latrobe St
Melbourne VIC 3000

Ph- (03) 9632 8035
Fax - (03) 8600 9850
Mob - (03) 0417 876 869
Email - [EMAIL PROTECTED]

Find out more about Standards :
http://telstra.com.au/standards/index.cfm

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-----Original Message-----
From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On
Behalf Of tee
Sent: Tuesday, 12 April 2005 3:40 PM
To: [email protected]
Subject: [WSG] Web standards as a selling point?

Hi, I'd been doing web design on the side since last year. I believe in
web standards, but I am not sure about potential clients who want to pay
me do the job will believe it. For us who believed in web standards, it
all sounds very beautiful and convincing, but for companies who provides
services, they want web sites, they want their web sites looks nice and
professional  and they want it to be affordable. They simply want to
know how much it will cost right, nothing behind the scene will interest
them.

What is the incentive for us to tell potential clients that web
standards is important and how many people in this group successfully
using web standards as selling point for their web design service. Do
you increase your ballpark as a result?

In my web design site, I do brag about web standards and that I care,
but when I talk to potential clients (so far only two), I didn't even
mention it; they didn't ask either even though they have visited my
site. To me, web standards is something I believe in, but I do not see
any benefit when approaching potential clients.


tee


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