Hi Jason
Part of the problem (and I know I'm biased) is that not enough website developers/publishers employ editors, whose bread and butter is information design - how to effectively break up content and provide signposts that help readers navigate their way through mountains of text. An effective heading tells you something about the content which follows it. In a well-structured document, a level 1 heading tells me about all the stuff between it and the next level 1 heading. A logo is more like the title which often appears as the verso running head in a book: it reminds you what book you're reading, but doesn't tell you anything specific about this chapter/section. Gerry McGovern has written a few times about the undervaluing of content as exemplified by a development process where the team gets to a few weeks before launch date and suddenly says "OK, where's the content? All that stuff that replaces lorem ipsum?" Much waving of hands and the expectation that the words will materialise out of thin air. Elizabeth Spiegel Web editing topleft 0409 986 158 GPO Box 729, Hobart TAS 7001 www.spiegelweb.com.au From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Jason Grant Sent: Friday, 30 May 2008 8:58 AM To: wsg@webstandardsgroup.org Subject: Re: [WSG] Marking up company logo I am surprised that we are even discussing this topic here. This issue is mentioned in the last sentence of this blog post: http://www.flexewebs.com/semantix/?p=5 Please follow the link provided in there to W3C site which mentions what < h1 > is there for. Kind regards, Jason www.flexewebs.com --> see also here where < h1 > appears on the page and how logo is done. On Thu, May 29, 2008 at 11:38 PM, Chris Pearce <[EMAIL PROTECTED]> wrote: Thanks for all the feedback regarding this. I'm actually beginning to think an html image tag would be better suited to mark-up a company logo and reserving the <h1> for the main page title, this seems to make more sense to me after giving it more thought. Also most of the sites I build use CMS's and clients will go ahead and use a <h1> anyway for the top level heading in the editable area therefore the logical order of headers is broken. At the end of the day semantics means a lot more to me than SEO. On a side note I find I have to insert an image tag (for the logo) for the print version as most clients aren't happy about showing plain text from the <h1> as we all know that printing background images is turned off by default. From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Chris Pearce Sent: Wednesday, 28 May 2008 5:49 PM To: wsg@webstandardsgroup.org Subject: [WSG] Marking up company logo Hi, For a few years now I've been marking up a clients company logo as a <h1>. I just wanted to get an idea of how many people actually do this compared to using a html image tag? I believe a <h1> is more semantically correct however I'd be interested in seeing what other people on this list think. Cheers ******************************************************************* List Guidelines: http://webstandardsgroup.org/mail/guidelines.cfm Unsubscribe: http://webstandardsgroup.org/join/unsubscribe.cfm Help: [EMAIL PROTECTED] ******************************************************************* ******************************************************************* List Guidelines: http://webstandardsgroup.org/mail/guidelines.cfm Unsubscribe: http://webstandardsgroup.org/join/unsubscribe.cfm Help: [EMAIL PROTECTED] ******************************************************************* ******************************************************************* List Guidelines: http://webstandardsgroup.org/mail/guidelines.cfm Unsubscribe: http://webstandardsgroup.org/join/unsubscribe.cfm Help: [EMAIL PROTECTED] ******************************************************************* ******************************************************************* List Guidelines: http://webstandardsgroup.org/mail/guidelines.cfm Unsubscribe: http://webstandardsgroup.org/join/unsubscribe.cfm Help: [EMAIL PROTECTED] ******************************************************************* ******************************************************************* List Guidelines: http://webstandardsgroup.org/mail/guidelines.cfm Unsubscribe: http://webstandardsgroup.org/join/unsubscribe.cfm Help: [EMAIL PROTECTED] *******************************************************************
<<image001.gif>>
