Hi, A few things:
1. Recently, there was a NUG thread "New Web project, what to use". I was somewhat shocked that Active4D wasn't more prominently mentioned. I believe that is something you/we could improve on. 2. Your current pricing structure is fair value, but with a 4D web server license, adds over $1000 per deployment to any 4D app. This limits you to a certain subclass of 4D's installed base, and that is a smaller and smaller pond. My understanding is that it is possible to create a stack using a 4D single user executable and NTK with only developer licensing costs, providing unlimited deployment at no additional cost. If you were willing to consider alternate OEM contracts with a higher initial or annual fee, but no deployment costs, I think that might unlock a whole new world of smaller, simpler apps that do cool things. Lot's of cheap utility apps have embedded web servers these days. As others have said, 4D marketing isn't going to carry anyone's water here. Unlocking the market for cheap 3rd party apps may be the most likely source of growth. I know I have a few ideas on what could sell quite a few units at a $50-$100 price point. I think you could encourage quite a few such apps with the right pricing structure. 3. I don't know how you feel about it, but I think embedded scripting is no longer a best practice. A simpler product that just supported scripting for AJAX and sessions would be appealing. Tom D On Jan 10, 2014, at 4:57 PM, Aparajita Fishman <[email protected]> wrote: > Hi all, > > In the last year Active4D sales (and to a lesser extent ObjectTools sales) > have more or less come to a halt. I'd like to know your thoughts on why this > might be so and I'm open to suggestions if you feel there is any way to > change it. > > Many thanks, > > - Aparajita > > _______________________________________________ > Active4D-dev mailing list > [email protected] > http://list.aparajitaworld.com/listinfo/active4d-dev > Archives: http://active4d-nabble.aparajitaworld.com/ > > _______________________________________________ Active4D-dev mailing list [email protected] http://list.aparajitaworld.com/listinfo/active4d-dev Archives: http://active4d-nabble.aparajitaworld.com/
