Thank you for sharing. As one way of looking at it, do you think that you will get customers equal to the number of copies you gave away in a reasonable timeframe? Or is that even worthwhile to measure or worry about?
If I did give away 100k copies and then multiplied my sales by 5 (for a total of ten), it would take thirty years to get 100K sales. The buzz from the promotion won't last that long. You probably can't measure this, but I wonder if some Amazon sales are simply shifting some sales from the Android Market. My app is the bestseller of paid apps in its category on Amazon even with just two sales on a good day, through being on a global bestseller list is certainly more powerful. If I managed to get 100K customers on the free day, that's six times my total sales to date in Android Market. The free customers would probably fall in these categories: -App Junkies: Will download anything that's free. Few additional support costs as they may never get around to using the app anyway. -Those who would have found my app and paid for it anyway. In this case, it costs me real money - 70% of the price per user. -Those who would be willing to pay for my app, but wouldn't have found it without this promotion. I can't say I've lost anything here, but I should consider if there is another way to reach them. -Those who would like and use my app, but on principle would never ever pay for an app. These will have the most support costs, because of their overwhelming sense of entitlement. It is hard to tell how many of each group I would get, but based on the fact that you had a good experience, this may be worth doing. Nathan On May 16, 4:05 am, Psym <[email protected]> wrote: > Fair enough, but I try to avoid publishing real numbers as in my experience > people can get upset when you start giving absolute numbers. -- You received this message because you are subscribed to the Google Groups "Android Discuss" group. To post to this group, send email to [email protected]. To unsubscribe from this group, send email to [email protected]. For more options, visit this group at http://groups.google.com/group/android-discuss?hl=en.
