On Aug 11, 12:16 pm, Mike Wolfson <[email protected]> wrote:
> Anyone else notice that every thread on this board eventually ends up being
> a discussion of all the things that are disastrously wrong with the Android
> Market.  More important, do you think anyone at Google notices? (...I
> already  know the answer to that question).  
>

The better question is  - would they consider this a bug?

Let me be clear. I am not posting in hopes that someone from Market
will read this and "fix" the problem. I'd much prefer to compare notes
with other developers to get some ideas of what we can do, if
anything, based on the changing landscape.

It's unlikely that the Market's objective is "steady income for
developers".
If the new search algorithm punished 4000 spammers and harmed 20
decent developers, I'd guess Google would call it a win.
They can measure click-throughs and scrolling length that we can't -
so they have plenty of data to improve their search without any input
from us developers.
Of course *I* think the search results are wrong if I don't show up in
the top three anymore, but the 20-50 apps that show up ahead of me now
might disagree. And the end users are seeing some more variety than
before, and since they never found my app, they don't know they are
settling for something vastly inferior.

It's very unlikely that they will revert the search algorithm back to
what it was in June. It's far more likely that there will be further
changes and their algorithm will become more complex.

Back in November, I pretty much had the search algorithm cracked
because it was so basic. I could rank for anything I wanted, but of
course I had to be selective with only 350 characters. Since December,
it's been more challenging but somewhat predictable.

For me, searches for my app name have held steady, but the app name is
unlikely to be searched if they don't know it exists already.
Searches on long tail keywords have also been steady. It is a few of
my favorite short tail phrases that have bombed. Traffic from the 'top
paid' in category has been about the same.

So I need to decide if I should change any of my keyword strategy and
balance my time with that vs making my app better or making it more
usable or rolling out new in-app products or working on the hundreds
of feature requests.

Nathan

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