Keith,

Ricardo is a visionnary. I wouldn't use him as an example of the
average businessman in Brazil.
About the self-directed workers, Drucker has talked about it since the
eighties. He preaches the end of middle management and the creation of
self-directed, project-oriented, cross-functional teams.

Follows the link to an article about him:
http://www.cioinsight.com/article2/0,1397,1569009,00.asp

Cheers,
Luiz

On Tue, 09 Nov 2004 20:21:39 -0000, C. Keith Ray <[EMAIL PROTECTED]> wrote:
> 
> 
> Recently read Ricardo Semler's book "The Seven-Day Weekend", which
> describes his
> unusually democratic company, Semco. Even though he's CEO, his
> projects can get out-
> voted and un-funded by the employees. Much of what he described
> sounded like Agile
> methods (self-directed workers) applied to an entire company --
> including not writing
> down stuff [like "five-year plans"] on paper.
> 
> Semco is based in Brazil, but seems to have joint ventures
> internationally.
>


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