Christine,
The problem is one of market penetration. What you need to do is provide a
free/cheap version of CF that has most of the functionality built in that
would allow web hosting companies to be able to offer PHP/.Net/CF as a
solution at the same price AND be HAPPY offering CF.

You would then have 3 versions:
ColdFusion MX
ColdFusion MX Pro
ColdFusion MX Ent

'lite' didn't work because it was crippled. You need something that 85% of
the web development community can use successfully. (i.e. Remove Verity).
Treat it as a marketing excercise.

Make full use of www.coldfusion.com . Don't have it all flashified. Have a
simple accessible web site that gives people access to the knowledgebase as
well as a simplified interface to the exchange. Provide libraries of
components ready to use, provide links to other sites that help CF
developers (houseoffusion, cflib.org, ICQ channels). All this helps. If
flash is important have a flash with CF section.

You really do need to provide a free version of CF with a GOOD subset of
functionality. Even if the free version is an old version of CF (with the
next release around the corner). I would include a licence with every Studio
MX sold. A developer could then provide this licence to their hosting/IT
department and ask them to provide CF hosting :)

Adam

-----Original Message-----
From: Christine Lawson [mailto:[EMAIL PROTECTED]
Sent: 17 May 2004 23:24
To: CF-Community
Subject: RE: Positive Outlooks in the CF community

  Hello Everyone,
  I am just reading through all of your posts and wanted to respond. I'd
first
  off like to state that when I speak to any new ColdFusion customer I tell
  them about the Community and how strong, helpful and committed you are. I
  also always give them the cf-talk list information and urge them to sign
up.

  I started with Allaire so I know the history behind this group and I have
  been nothing but impressed... The community remains a focus for us and
  internally we are discussing technote notifications, e-mail distribution,
  and tons more. We want to hear what you would like to see us change or
what
  you think is working and what is not. I'm also passing this thread on to
my
  management as well for their review. I should add that anytime you feel
you
  are not being heard you can e-mail me ([EMAIL PROTECTED]
  <mailto:[EMAIL PROTECTED]> ) and I will pass on your opinions or
  concerns. I believe Christian has also offered that as well in the past.
So
  let us know what you'd like to see and I can guarantee at the very least,
we
  will make sure you are heard.

  Christine Lawson

  Macromedia
[Todays Threads] [This Message] [Subscription] [Fast Unsubscribe] [User Settings]

Reply via email to