On Thu, Jul 15, 2010 at 7:58 AM, Medic <[email protected]> wrote:

>
> Indeed it does surge after a world cup then receeds again as time goes on.
> However the level is dies down to is higher than it was before the surge.
>
> Coverage of this World Cup in North America was greater than ever before. I
> don't know for sure but I suspect that also means viewership was up as
> well.
> And the MLS is the most well executed attempt towards professional football
> I've seen in North America. The MLS has said they intend to get more top
> flight players and the Henry signing is proof of that. I wouldn't be at all
> surprised to see more football silver backs finishing their careers in the
> US.
>

I think I saw that viewership was up about 40% from 4 years ago in the US.

FORTY percent. That's huge. Soccer's definitely getting more popular in the
US...but in all honesty, it had nowhere to go but up.

-- 
I've seen your flag on the marble arch
Love is not a victory march
It's a cold and it's a broken Hallelujah


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