> It seems that more people would buy it if it was $99.00, and surely with > 800k developers out there they would actually have made more money of that > price point than they ever will of the current price point.
I think that's true. I guess anyone who creates a product has to start the pricing somewhere. I've read that a business or anyone charging for a product or service should, if they're not sure what the market will accept, initially price the product or service on the high side because it's always acceptable to customers to lower a price, but it's almost impossible to raise one. Maybe that's what Adobe's doing. If sales don't work out at $299, then we may see a $199 price in a year or so. Rick -----Original Message----- From: Andrew Scott [mailto:andr...@andyscott.id.au] Sent: Saturday, March 27, 2010 12:43 PM To: cf-talk Subject: RE: ColdFusion Builder Released! I think it is fair to say that Adobe don't take things to lightly either, but I also don't think they do their homework either. It seems that more people would buy it if it was $99.00, and surely with 800k developers out there they would actually have made more money of that price point than they ever will of the current price point. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~| Want to reach the ColdFusion community with something they want? Let them know on the House of Fusion mailing lists Archive: http://www.houseoffusion.com/groups/cf-talk/message.cfm/messageid:332386 Subscription: http://www.houseoffusion.com/groups/cf-talk/subscribe.cfm Unsubscribe: http://www.houseoffusion.com/groups/cf-talk/unsubscribe.cfm