Would advocate for the sync idea to lead, and let the couch be a subtle thing in the mark (like the arrow in the FedEx logo).
For example, there's a couch hiding in here, but the lead is sync: https://www.dropbox.com/s/7nqptqjrupj54no/2014-11-04%2009.54.55.jpg?dl=0 How much the couch hides would be fun to explore. - Brad From: Noah Slater <nsla...@apache.org> To: "dev@couchdb.apache.org" <dev@couchdb.apache.org>, Joan Touzet <woh...@apache.org> Date: 11/04/2014 09:49 AM Subject: Re: [DISCUSS] Improved CouchDB logo I really like this idea of two couches meeting, as if the "sync" is something that's going on between two humans sitting on couches that face each other. I think that's a great concept to explore. Thanks! On 2 November 2014 22:03, Joan Touzet <woh...@apache.org> wrote: > I'm in line with Andy on the blue, probably not good messaging. > > Green is PouchDB's colour so best to let them use that, too. > > Red, dark red, orange are fine by me. > > I also agree that the last row is the best, I don't like the "ouchDB" > that people might read if they don't know that the semicircular thing is > a C. > > Short story: Many years ago I worked for Soma Networks. Their first logo > was a perfect circle with two sorta offset symbols on top of it. They > used to position the logo to the left of the Soma Networks text. > > http://www.huntingtonventures.com/images/logos/soma.gif > > TSA started stopping our employees at the US border who were wearing > shirts/jackets with the logo: "Wait, you work for OSAMA NETWORKS?" >_< > > After that, the logo was moved directly above the Soma Networks text > so all confusion was removed...at great expense to reprint everything... > > -Joan > > ----- Original Message ----- > From: "Andy Wenk" <andyw...@apache.org> > To: dev@couchdb.apache.org > Sent: Saturday, November 1, 2014 3:51:15 PM > Subject: Re: [DISCUSS] Improved CouchDB logo > > Nick, > > thanks 1000 times for taking the action and create these ideas. This is > what we need to find a route to a "maybe" new logo. Everything I write > below is very direct and I ask you very much to take it as my personal view > and as constructive criticism. Again - I highly appreciate your work! > > I have to admit, that I don't like the first and second ideas. I simply > read OuchDB (Alex mentioned it before). Imho it's a no go. > > The third line is a better idea but is not better that what we have. It is > definitely very modern. Some words to the colours (last row): > > * sorry I don't like green ;-) > * orange is not strong enough as a colour > * blue is cool but is Cloudant's main colour an also used heavily by > Couchbase (http://www.couchbase.com/). > * red ... is what I like > * dark red and red is ... hm ... dunno - I don't like it too much > > The only colours I like is blue and red. But blue can have some problems > like: > > * it's Cloudant's colour > * Cloudant does now belong to IBM > * IBM is blue > * ah - CouchDB is also blue now - maybe they are now a IBM OpenSource > Project? > * ... ähm ... nope! > > I think that IF we create a new logo, we should keep a "link" to the old > one in some way. I am afraid I don't see this here ... > > Thanks a lot and Cheers > > Andy > > > On 1 November 2014 10:09, Alexander Shorin <kxe...@gmail.com> wrote: > >> OuchDB! You made it (: >> Circular designs are really nice: they have the project name, two >> curved couches directed to each other suggests party communication / >> data replication and multiple colours allows to fit it surrounding >> environment better. Though we're seems going to drop Relax moto... >> -- >> ,,,^..^,,, >> >> >> On Sat, Nov 1, 2014 at 11:04 AM, <jus...@villageonline.info> wrote: >> > Hi Nick, >> > >> > These look great. >> > >> > I like the circular designs - how would these look with the current >> colours (ie Reds, white and black) ? >> > >> > Thanks, >> > Justin >> > >> > -----Original Message----- >> > From: Nick Pavlica [mailto:lini...@gmail.com] >> > Sent: 31 October 2014 23:49 >> > To: dev@couchdb.apache.org; andyw...@apache.org >> > Subject: Re: [DISCUSS] Improved CouchDB logo >> > >> > All, >> > >> > >> >> Hey Nick, >> >> >> >> attachments are not allowed on this ML and are being deleted. Could >> >> you share it via link? >> >> >> > >> > >> > Sorry, I didn't realize that the ML restricted attachments. Here is a >> link to the attachment in Dropbox: >> > >> > >> > https://www.dropbox.com/s/4e06ijhfizbd188/couchdb_concept_art.pdf?dl=0 >> > >> > -- Nick >> > >> > >> > >> > >> > >> >> >> >> Looking forward to see your ideas :) >> >> >> >> Cheers >> >> >> >> Andy >> >> >> >> On 1 November 2014 00:07, Nick Pavlica <lini...@gmail.com> wrote: >> >> >> >> > All, >> >> > I'v crated some conceptual artwork in hopes of moving this >> >> > discussion forward (see attached pdf). The main idea is to get away >> >> > from the couch with the human figure on it, and go with a top view >> >> > of a circular, or conversation couch as we call them in the U.S. I >> >> > tried to stay true to >> >> the >> >> > current logo by retaining the motto, and Apache designation. Of >> >> > course this is a work in progress, and I look forward your feedback. >> >> > >> >> > >> >> > Regards, >> >> > >> >> > -- Nick Pavlica >> >> > >> >> > On Thu, Oct 30, 2014 at 12:05 PM, Joan Touzet <woh...@apache.org> >> wrote: >> >> > >> >> >> I have started a new marketing@ thread on changing the motto, as >> >> >> it's >> >> not >> >> >> a developer-related issue. >> >> >> >> >> >> Trying to get this thread back on track, if people have new logo >> >> >> suggestions - real ones, well designed, not jokes or vitriol, >> >> >> please >> >> post >> >> >> them here for us to get a look at. We don't need an official >> >> announcement >> >> >> about a logo search/contest to start accepting submissions. >> >> >> >> >> >> -Joan >> >> >> >> >> >> ----- Original Message ----- >> >> >> From: "Andy Wenk" <andyw...@apache.org> >> >> >> To: dev@couchdb.apache.org >> >> >> Sent: Thursday, October 30, 2014 1:09:24 PM >> >> >> Subject: Re: [DISCUSS] Improved CouchDB logo >> >> >> >> >> >> Jan, >> >> >> >> >> >> thanks for your list :) . That reflects and summarises my thoughts >> >> >> as >> >> well >> >> >> >> >> >> @Noah ... I understand confusion with Couchbase in social media. I >> >> >> was >> >> not >> >> >> really aware of that. So I support the point working on that issue >> >> >> but >> >> am >> >> >> still -1 in changing the name >> >> >> >> >> >> Cheers >> >> >> >> >> >> Andy >> >> >> >> >> >> On 30 October 2014 17:49, Jan Lehnardt <j...@apache.org> wrote: >> >> >> >> >> >> > Ah, sorry, I thought this was in reply to me. Hooray for >> >> >> > non-threaded >> >> >> MUAs >> >> >> > :/ >> >> >> > >> >> >> > >> >> >> > > On 30 Oct 2014, at 17:47 , Noah Slater <nsla...@apache.org> >> wrote: >> >> >> > > >> >> >> > > I was replying to this thread: >> >> >> > > >> >> >> > > Andy: >> >> >> > >> sure - IF we want to rename then with 2.0. But before I give >> >> >> > >> my >> >> >> whatever >> >> >> > > vote, I would like to know which advantages you expect to get >> >> >> > > with a >> >> >> > rename >> >> >> > > .... as of now - I can only think of negative aspects ... >> >> >> > > >> >> >> > > Noah: >> >> >> > >> Clear up massive brand confusion with Couchbase, basically. >> >> >> > > >> >> >> > > Andy: >> >> >> > >> I am not sure how big this special issue is because I clearly >> >> >> > >> see >> >> the >> >> >> > > situation from CouchDB. If we have a look to the people on the >> >> >> > > ML >> >> who >> >> >> > think >> >> >> > > it's Couchbase, that's very minimal ... I would prefer to keep >> >> >> > > the >> >> >> name >> >> >> > and >> >> >> > > clarify the situation as often as possible >> >> >> > > >> >> >> > > On 30 October 2014 17:45, Jan Lehnardt <j...@apache.org> wrote: >> >> >> > >> My comment on Couchbase was related to the logo, not the name. >> >> >> > >> >> >> >> > >> Best >> >> >> > >> Jan >> >> >> > >> -- >> >> >> > >> >> >> >> > >> >> >> >> > >> >> >> >> > >>> On 30 Oct 2014, at 17:39 , Noah Slater <nsla...@apache.org> >> >> wrote: >> >> >> > >>> >> >> >> > >>> No, because of the name. >> >> >> > >>> >> >> >> > >>> On 30 October 2014 17:34, Jan Lehnardt <j...@apache.org> wrote: >> >> >> > >>>> >> >> >> > >>>>> On 30 Oct 2014, at 17:33 , Noah Slater <nsla...@apache.org> >> >> >> wrote: >> >> >> > >>>>> >> >> >> > >>>>> The confusion with Couchbase is large, widespread, and >> >> >> > >>>>> shows no >> >> >> signs >> >> >> > >>>>> of resolving itself any time soon. This issue is constantly >> >> >> coming up >> >> >> > >>>>> on social media, in person, and so on. >> >> >> > >>>> >> >> >> > >>>> Because of the logo? I hardly think so. >> >> >> > >>>> >> >> >> > >>>> Best >> >> >> > >>>> Jan >> >> >> > >>>> -- >> >> >> > >>>> >> >> >> > >>>> >> >> >> > >>>>> >> >> >> > >>>>> On 30 October 2014 17:04, Andy Wenk <andyw...@apache.org> >> >> wrote: >> >> >> > >>>>>> On 30 October 2014 16:47, Noah Slater <nsla...@apache.org> >> >> >> wrote: >> >> >> > >>>>>> >> >> >> > >>>>>>> Clear up massive brand confusion with Couchbase, basically. >> >> >> > >>>>>>> >> >> >> > >>>>>> >> >> >> > >>>>>> I am not sure how big this special issue is because I >> >> >> > >>>>>> clearly >> >> see >> >> >> > the >> >> >> > >>>>>> situation from CouchDB. If we have a look to the people on >> >> >> > >>>>>> the >> >> ML >> >> >> > who think >> >> >> > >>>>>> it's Couchbase, that's very minimal ... I would prefer to >> >> >> > >>>>>> keep >> >> >> the >> >> >> > name and >> >> >> > >>>>>> clarify the situation as often as possible >> >> >> > >>>>>> >> >> >> > >>>>>> >> >> >> > >>>>>> >> >> >> > >>>>>> >> >> >> > >>>>>>> >> >> >> > >>>>>>> On 30 October 2014 16:35, Andy Wenk <andyw...@apache.org> >> >> >> wrote: >> >> >> > >>>>>>>> sure - IF we want to rename then with 2.0. But before I >> >> >> > >>>>>>>> give >> >> my >> >> >> > whatever >> >> >> > >>>>>>>> vote, I would like to know which advantages you expect >> >> >> > >>>>>>>> to get >> >> >> > with a >> >> >> > >>>>>>> rename >> >> >> > >>>>>>>> .... as of now - I can only think of negative aspects ... >> >> >> > >>>>>>>> >> >> >> > >>>>>>>> On 30 October 2014 16:08, Jason Smith < >> >> jason.h.sm...@gmail.com >> >> >> > >> >> >> > wrote: >> >> >> > >>>>>>>> >> >> >> > >>>>>>>>> Love it. Get away from the WhateverDB thing. Just stake >> >> >> > >>>>>>>>> out >> >> an >> >> >> > arbitrary >> >> >> > >>>>>>>>> mark from which we build clear, unambiguous IP. >> >> >> > >>>>>>>>> >> >> >> > >>>>>>>>> My proposal (as long as we are brainstorming names): >> >> >> > >>>>>>>>> >> >> >> > >>>>>>>>> Eight Ball >> >> >> > >>>>>>>>> >> >> >> > >>>>>>>>> Tagline: Whatever you do. Don't get more eight ball! >> >> >> > >>>>>>>>> >> >> >> > >>>>>>>>> More seriously, yes, a name change has lots of >> >> >> > >>>>>>>>> problems. But >> >> >> it >> >> >> > is worth >> >> >> > >>>>>>>>> re-considering Noah's point that now is the best time >> >> >> > >>>>>>>>> to do >> >> >> it, >> >> >> > if it >> >> >> > >>>>>>> is to >> >> >> > >>>>>>>>> be done. >> >> >> > >>>>>>>>> >> >> >> > >>>>>>>>> On Thu, Oct 30, 2014 at 10:02 PM, Noah Slater < >> >> >> > nsla...@apache.org> >> >> >> > >>>>>>> wrote: >> >> >> > >>>>>>>>> >> >> >> > >>>>>>>>>> I've been wanting to rename it SleepyDB for a while now. >> >> (cf. >> >> >> > Max >> >> >> > >>>>>>>>>> Ogden's SLEEP protocol.) >> >> >> > >>>>>>>>>> >> >> >> > >>>>>>>>>> On 30 October 2014 11:43, Kevin Coombes < >> >> >> > kevin.r.coom...@gmail.com> >> >> >> > >>>>>>>>> wrote: >> >> >> > >>>>>>>>>>> Definitely -1 on changing the name. It's already >> "cooked" >> >> >> into >> >> >> > >>>>>>>>> everything >> >> >> > >>>>>>>>>>> associated with the project. There are links (and >> >> >> > >>>>>>>>>>> hard >> >> copy >> >> >> > >>>>>>> references) >> >> >> > >>>>>>>>>> to >> >> >> > >>>>>>>>>>> the name and the web site(s) all over the place. How >> >> >> > >>>>>>>>>>> long >> >> do >> >> >> > you >> >> >> > >>>>>>> want >> >> >> > >>>>>>>>> to >> >> >> > >>>>>>>>>> be >> >> >> > >>>>>>>>>>> forced to maintain DNS or HTTP entries to forward >> >> >> > >>>>>>>>>>> users >> >> from >> >> >> > the >> >> >> > >>>>>>>>> current >> >> >> > >>>>>>>>>>> names to whatever you might pick for new ones? >> >> >> > >>>>>>>>>>> >> >> >> > >>>>>>>>>>> I would be perfectly happy to see a new logo however. >> >> >> > >>>>>>>>>>> And >> >> >> the >> >> >> > last >> >> >> > >>>>>>>>> time I >> >> >> > >>>>>>>>>>> looked, there were a lot more colors than just red or >> >> >> blue.... >> >> >> > >>>>>>>>>>> >> >> >> > >>>>>>>>>>> Kevin >> >> >> > >>>>>>>>>>> On Oct 30, 2014 6:11 AM, "Brad Noble" >> >> >> > >>>>>>>>>>> <br...@us.ibm.com> >> >> >> > wrote: >> >> >> > >>>>>>>>>>> >> >> >> > >>>>>>>>>>>> *SyncDB* >> >> >> > >>>>>>>>>>>> The database that syncs. >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> Logo would embody that idea. >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> [image: Inactive hide details for Jason Smith >> >> ---10/30/2014 >> >> >> > >>>>>>> 04:40:26 >> >> >> > >>>>>>>>>>>> AM---On Thu, Oct 30, 2014 at 12:52 AM, Noah Slater >> >> >> > <nslater@apache >> >> >> > >>>>>>>>>> ]Jason >> >> >> > >>>>>>>>>>>> Smith ---10/30/2014 04:40:26 AM---On Thu, Oct 30, >> >> >> > >>>>>>>>>>>> 2014 at >> >> >> > 12:52 AM, >> >> >> > >>>>>>>>> Noah >> >> >> > >>>>>>>>>>>> Slater <nsla...@apache.org> wrote: > Blue is nice. >> >> >> > >>>>>>>>>>>> :) >> >> But >> >> >> the >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> From: Jason Smith <jason.h.sm...@gmail.com> >> >> >> > >>>>>>>>>>>> To: "dev@couchdb.apache.org" >> >> >> > >>>>>>>>>>>> <dev@couchdb.apache.org> >> >> >> > >>>>>>>>>>>> Date: 10/30/2014 04:40 AM >> >> >> > >>>>>>>>>>>> Subject: Re: [DISCUSS] Improved CouchDB logo >> >> >> > >>>>>>>>>>>> ------------------------------ >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> On Thu, Oct 30, 2014 at 12:52 AM, Noah Slater < >> >> >> > nsla...@apache.org> >> >> >> > >>>>>>>>>> wrote: >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>>> Blue is nice. :) But then that tempts me to change >> >> >> > >>>>>>>>>>>>> the >> >> >> name >> >> >> > too. >> >> >> > >>>>>>> I >> >> >> > >>>>>>>>>>>>> mean, if we're ever going to do this, now is the >> time. >> >> >> It's >> >> >> > >>>>>>>>> important >> >> >> > >>>>>>>>>>>>> to note though that we have a very STRONG brand, >> >> >> > >>>>>>>>>>>>> and >> >> >> > changing it >> >> >> > >>>>>>> in >> >> >> > >>>>>>>>> a >> >> >> > >>>>>>>>>>>>> big will be expensive. >> >> >> > >>>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> Change the name! Change the name! >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> Like all transitions, it seems scary. But once it's >> >> >> > >>>>>>>>>>>> done >> >> we >> >> >> > will >> >> >> > >>>>>>> all >> >> >> > >>>>>>>>>> wonder >> >> >> > >>>>>>>>>>>> what we were so worried about. >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> The brand is strong, but the question is, how much >> >> >> > >>>>>>>>>>>> of >> >> that >> >> >> > strength >> >> >> > >>>>>>>>> can >> >> >> > >>>>>>>>>> we >> >> >> > >>>>>>>>>>>> keep, and how much do we lose. >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> I think we will keep nearly all of it, plus we will >> >> >> > >>>>>>>>>>>> get >> >> >> tons >> >> >> > of >> >> >> > >>>>>>>>>> attention >> >> >> > >>>>>>>>>>>> with a 2.0 release and name change. And as if that >> >> already >> >> >> > isn't >> >> >> > >>>>>>>>>> enough, we >> >> >> > >>>>>>>>>>>> get the opportunity to walk away from a ton of >> >> >> > >>>>>>>>>>>> branding >> >> >> > baggage and >> >> >> > >>>>>>>>>>>> trademark problems. >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> Change the name! >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>>>> >> >> >> > >>>>>>>>>> >> >> >> > >>>>>>>>>> >> >> >> > >>>>>>>>>> >> >> >> > >>>>>>>>>> -- >> >> >> > >>>>>>>>>> Noah Slater >> >> >> > >>>>>>>>>> https://twitter.com/nslater >> >> >> > >>>>>>>>>> >> >> >> > >>>>>>>>> >> >> >> > >>>>>>>> >> >> >> > >>>>>>>> >> >> >> > >>>>>>>> >> >> >> > >>>>>>>> -- >> >> >> > >>>>>>>> Andy Wenk >> >> >> > >>>>>>>> Hamburg - Germany >> >> >> > >>>>>>>> RockIt! >> >> >> > >>>>>>>> >> >> >> > >>>>>>>> GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 >> >> >> > >>>>>>>> 9ED3 >> >> >> 9588 >> >> >> > >>>>>>>> >> >> >> > >>>>>>>> https://people.apache.org/keys/committer/andywenk.asc >> >> >> > >>>>>>> >> >> >> > >>>>>>> >> >> >> > >>>>>>> >> >> >> > >>>>>>> -- >> >> >> > >>>>>>> Noah Slater >> >> >> > >>>>>>> https://twitter.com/nslater >> >> >> > >>>>>>> >> >> >> > >>>>>> >> >> >> > >>>>>> >> >> >> > >>>>>> >> >> >> > >>>>>> -- >> >> >> > >>>>>> Andy Wenk >> >> >> > >>>>>> Hamburg - Germany >> >> >> > >>>>>> RockIt! >> >> >> > >>>>>> >> >> >> > >>>>>> GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 >> >> >> > >>>>>> 9ED3 >> >> >> 9588 >> >> >> > >>>>>> >> >> >> > >>>>>> https://people.apache.org/keys/committer/andywenk.asc >> >> >> > >>>>> >> >> >> > >>>>> >> >> >> > >>>>> >> >> >> > >>>>> -- >> >> >> > >>>>> Noah Slater >> >> >> > >>>>> https://twitter.com/nslater >> >> >> > >>>> >> >> >> > >>> >> >> >> > >>> >> >> >> > >>> >> >> >> > >>> -- >> >> >> > >>> Noah Slater >> >> >> > >>> https://twitter.com/nslater >> >> >> > >> >> >> >> > > >> >> >> > > >> >> >> > > >> >> >> > > -- >> >> >> > > Noah Slater >> >> >> > > https://twitter.com/nslater >> >> >> > >> >> >> > >> >> >> >> >> >> >> >> >> -- >> >> >> Andy Wenk >> >> >> Hamburg - Germany >> >> >> RockIt! >> >> >> >> >> >> GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588 >> >> >> >> >> >> https://people.apache.org/keys/committer/andywenk.asc >> >> >> >> >> > >> >> > >> >> >> >> >> >> -- >> >> Andy Wenk >> >> Hamburg - Germany >> >> RockIt! >> >> >> >> GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588 >> >> >> >> https://people.apache.org/keys/committer/andywenk.asc >> >> >> > >> > > > > -- > Andy Wenk > Hamburg - Germany > RockIt! > > GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588 > > https://people.apache.org/keys/committer/andywenk.asc -- Noah Slater https://twitter.com/nslater