I'd say web sites aren't like convenience stores (where you're likely to see CC logos right on the front door): These days, credit cards are the most common way to pay for something online (I'm generalizing, and know Paypal, mail order and some other options exist), such that you shouldn't need to "advertise" the fact that you accept credit cards, or which cards you accept. It's a given, and people won't gain anything out of seeing them on the home page.
The only "it depends" point I would make, is if you don't accept Visa, Mastercard or Discover...like - if you only take Diner's Club (which would be weird). Even then, I wouldn't put that on the home page, but probably on the first step of the purchase process, as a warning. In the spirit of "reduce the unnecessary as much as possible, wherever possible, then reduce it some more", I'd nix them from the home page, and only include them where needed: When asking for the person's payment info. I'd go as far as saying you don't need the LOGOS at all...just a clear indication of what you accept (select your card type: visa, mc, amex, chuck's card-o-matic). - Bryan http://www.bryanminihan.com -----Original Message----- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Marianne Jensen Sent: Monday, December 03, 2007 4:03 AM To: [EMAIL PROTECTED] Subject: [IxDA Discuss] Placement of credit card logos I'm curious to know where others stand with regard to credit card logo placement on an ecommerce site. We're of differing opinions here - one camp believing that credit card logos are best placed straight on the home page, right in the top - prominent placement - and have the statistics to prove that there is an increase in conversion as a result of said placement. The other camp comes from a design perspective, and believes that credit card logos are aesthetically unpleasing to the overall design (cheapening the look and feel) and that the credit card logos are better placed where they are more contextually appropriate - that is - within an in-page shopping cart box (which displays once an item has been added to the cart) and on the shopping cart pages themselves. Thoughts? Marianne ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
