Surely the aim of an e-commerce site primarily is to sell products, therefore if the statistics prove that an increased conversion rate is achieved by placing the logos on the home page, that has to be the correct method?
Sometimes the means to the end is not the most aesthetically desirable :-( James ----------------------------------- I'm curious to know where others stand with regard to credit card logo placement on an ecommerce site. We're of differing opinions here - one camp believing that credit card logos are best placed straight on the home page, right in the top - prominent placement - and have the statistics to prove that there is an increase in conversion as a result of said placement. The other camp comes from a design perspective, and believes that credit card logos are aesthetically unpleasing to the overall design (cheapening the look and feel) and that the credit card logos are better placed where they are more contextually appropriate - that is - within an in-page shopping cart box (which displays once an item has been added to the cart) and on the shopping cart pages themselves. ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
