On 4/12/07 3:15 AM, "Ari Feldman" <[EMAIL PROTECTED]> wrote:
> most, not all ecommerce sites offer credit card payment options in a drop > down menu with Visa usually defaulted as its the most popular card in the > US. > > because it's defaulted, some users may not click on the menu to reveal other > choices like AMEX or Discover, etc. blech, drop downs always hide options :-( One site I recently visited did something smart - although they had the card type as a drop down, they did display next to that the credit card logos/icons ... and they *also* put a smidgen of javascript on those images such that clicking (say) the Visa logo would select Visa in the drop down. People do click images. Go with the flow. by the way - in an early study into what makes websites more trustable, it was found that prominent display of credit card logos had an effect (more so than the various TRUSTe style badges). Don't know if that is still the case though .. time to repeat the research. e. ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
