I think this is where there is a bit of a disconnect. Its one thing to proclaim.. and even act (design) as user centered. But if all your user information comes from insider speculation, then you have not moved very far forward. The key, IMO, is what Jeff mentions as "data driven'. I use the term UCD frequently to focus decision makers on the need for research.
Mark On Tuesday, January 22, 2008, at 08:26AM, "Jeff White" <[EMAIL PROTECTED]> wrote: >If I'm selling the benefits of UCD to an executive, and my teammate is >selling the benefits of data driven design or user interface >engineering or whatever - what message does that send to that >executive? It's not a good one, whatever it is. UCD is found all over >the place - websites, professional organizations, in job descriptions, >on resumes, etc. This is such a victory for us, and for the poor >people who use software and other products. Why we are endlessly >bitching about semantics now is beyond my realm of comprehension. ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
