<snark>
Beside turning the page of a brochure - what are some other types of
interactions between a user and a brochure? Taking it out of the envelope?
</snark>


On Jan 29, 2008 12:11 PM, Mark Schraad <[EMAIL PROTECTED]> wrote:

> I agree entirely Jim. I know interaction designers that specialize in
> brochures.
>
> The definition of this group, as a desciption of self is getting a bit
> tiresome.
>
> Mark
>
>
> On Tuesday, January 29, 2008, at 12:02PM, "Jim Leftwich" <
> [EMAIL PROTECTED]> wrote:
> >The phrase "interface design up to this point" and calls to limit
> >the definition of Interaction Design and the scope of IxDA invites an
> >examination of the term's history.
> >
> >The definition of Interaction Design isn't, (and more importantly)
> >won't *ever* be, limited to just the "digital" domain because it
> >never was and isn't inherently limited in that manner as a practice
> >in reality.  The term "Interaction Design" itself, which was coined
> >by Bill Moggeridge and Bill Verplank at IDTwo (one of the three
> >companies that combined to become IDEO) in the mid-to-late 1980s,
> >represented the design of interaction across a variety of
> >technologies and product and system design boundaries.    Interaction
> >Design certainly involves design of any and all patterns of usage.
> >
> >Interaction Design was a term I was able to easily adopt around 1987,
> >for something I'd been practicing in the design consulting field
> >since 1983 on products, software, systems, and combinations thereof.
> >
> >The first interaction designs I did involved designing and modeling
> >the interaction of users with physical components in devices and
> >equipment that had multi-step processes.  As more and more equipment
> >began to include digital components and digital control and
> >information, that also became part of what was involved in the
> >interaction design.  Fairly recently, an interaction design project
> >of mine (as a component of designing medical equipment that I also
> >did the industrial design, physical controls design, and information
> >architecture for), involved analyzing, modeling, and designing
> >physical components involved in the device's physical interaction
> >that were not associate with the product's digital features and
> >functions.  To separate various aspects of the device's interaction
> >into technological domains (presumably to be handled by separate
> >designers, or one designers who's very conscious to take off a hat
> >with one label and put on another hat with another label) is, in my
> >opinion, somewhat absurd and completely overlimiting to our field as
> >a whole.
> >
> >I'm happy to see Victor Papanek's name come up in this thread, as
> >he was the head of my alma mater, KCAI's School Of Design, and left
> >an indelible mark of wholistic approach to Design at our department.
> >There's probably not a day that goes by that I'm not grateful for
> >having had the great fortune to study a wide scope of Design (from
> >typography and corporate identity to computers and software to
> >industrial design and manufacturing technologies) and thus having
> >been equipped to enter my career without the limiting boundaries and
> >categories that have preoccupied so many in the field, and kept many
> >more from pursuing the opportunity to design a greater range of the
> >interactive aspects of products, systems, and environments.
> >
> >I realize that many of the members of IxDA are web designers, and
> >live and breathe entirely within the virtual realm or within the
> >bounds of software running on devices.  This is understandable.
> >
> >But it's altogether another thing, and a highly regrettable thing at
> >that, when the specialists begin to demand that the field of
> >Interaction Design, or IxDA be similarly limited in scope.
> >
> >Limiting Interaction Design, or IxDA, to just the digital stems from
> >a myopia of the non-generalists, who make up the wide part of the
> >field's Bell Curve (due to the huge number involved exclusively in
> >the web and software).  And furthermore, I think this myopic
> >insistence on categorization, limitation, and specialization has led
> >to many products and systems being very poorly designed,
> >interaction-wise.  Think the vast majority of mobile phones and
> >devices and equipment.  Specialization and insistence on limited
> >scope for something as *necessarily* all-encompassing as Interaction
> >Design is the first step towards a dangerous "dilution of
> >responsibility" among specialists.  At best, this leads to inelegant
> >bolted-together separate design efforts.  At worst it leads to more of
> >the type of poorly designed products and systems the world is already
> >plagued by.
> >
> >I'm not that worried about Interaction Design, or IxDA, being
> >limited in definition or scope however.  There are a number of
> >generalists that have been around for a long time that will continue
> >to point out the value of embracing a more encompassing view of
> >Interaction Design as IxDA moves forward and grows.  As for the
> >specialists and those practicing within specific domains - perhaps
> >they would benefit by forming specialist sub-groups *within the
> >larger and inclusive organization*.  But it will prove impossible and
> >impractical to artificially limit the profession that's been being
> >practiced for decades, nor the organization that's beginning to
> >represent us all.
> >
> >Jim
> >
> >James Leftwich, IDSA
> >CXO - Chief Experience Officer
> >SeeqPod, Inc.
> >Emeryville, California
> >http://www.seeqpod.com
> >
> >Orbit Interaction
> >Palo Alto, California
> >http://www.orbitnet.com
> >
> >
> >. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
> >Posted from the new ixda.org
> >http://www.ixda.org/discuss?post=25077
> >
> >
> >________________________________________________________________
> >*Come to IxDA Interaction08 | Savannah*
> >February 8-10, 2008 in Savannah, GA, USA
> >Register today: http://interaction08.ixda.org/
> >
> >________________________________________________________________
> >Welcome to the Interaction Design Association (IxDA)!
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> >Unsubscribe ................ http://www.ixda.org/unsubscribe
> >List Guidelines ............ http://www.ixda.org/guidelines
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> >
> >
> ________________________________________________________________
> *Come to IxDA Interaction08 | Savannah*
> February 8-10, 2008 in Savannah, GA, USA
> Register today: http://interaction08.ixda.org/
>
> ________________________________________________________________
> Welcome to the Interaction Design Association (IxDA)!
> To post to this list ....... [EMAIL PROTECTED]
> Unsubscribe ................ http://www.ixda.org/unsubscribe
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>



-- 
~ will

"No matter how beautiful,
no matter how cool your interface,
it would be better if there were less of it."
Alan Cooper
-
"Where you innovate, how you innovate,
and what you innovate are design problems"
-------------------------------------------------------
will evans
user experience architect
[EMAIL PROTECTED]
-------------------------------------------------------
________________________________________________________________
*Come to IxDA Interaction08 | Savannah*
February 8-10, 2008 in Savannah, GA, USA
Register today: http://interaction08.ixda.org/

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