Will snarked:
> Beside turning the page of a brochure - what are some 
> other types of interactions between a user and a brochure? 
> Taking it out of the envelope?  

Try not to think of it as interacting with the brochure. That's a
red herring. Instead, think of it as interacting through the brochure
with something else. The brochure mediates an interaction. Here's an
example. No one goes to Expedia to interact with it. They operate the
interface in order to interact with United or Southwest Airlines. Same
thing with MySpace. It's not about interacting with the site. It's
about using the site to interact with your friends.

It's certainly possible to create interactive paper-based artifacts
(choose your own adventure, pop-up books, etc) but for the most part
I don't consider them to be significant examples of interaction
design.

// jeff


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Posted from the new ixda.org
http://www.ixda.org/discuss?post=25077


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