<snip>
1) Strategy- and Design-Focused (4 months): Thoroughly design a version
1.0 prototype and test it with real users. No tech development. Just
collect requirements and design something that meets a business strategy
and delivers an awesome user experience. Identify the technological
needs, but don't code anything.

2) Engineering-Focused (4 months): Agile programming team develops the
product using the prototype as a target, with occasional light input
from the design team but mostly focusing on solving and innovating tech
solutions. Expose the development product regularly to a small user test
base and collect feedback. Meanwhile, the design team begins
conceptualizing the version 2.0 product.

3) Close Collaboration (4 months): Design team ramps up again, using the
lessons learned and opportunities identified during the tech progress,
plus the prototype and product user testing feedback, to work alongside
the tech team to finalize the UX and implement the fit and finish of the
product. Much triage is anticipated.
</snip>

When I read this, here's what I see:

1. Design
2. Build
3. Fix

Looks a lot like waterfall to me, and the "Fix" phase looks awfully
vulnerable out there, with budgets dwindling and time to market ebbing
away.  If you really think that your team will adhere to the whole
process, then I think there's reason to be optimistic; you're getting
the maximum value from design and the maximum efficiency from
development.  But most product/project managers lack the discipline (or
clout) to follow the "Fix" phase all the way through until a really
great solution is ready.

Personally, I love the idea of spending 4 months on design.  That would
be 3.5 more than I usually get.

Dante Murphy | Director of Information Architecture | D I G I T A S  H E
A L T H
229 South 18th Street | Rittenhouse Square | Philadelphia, PA 19103 |
USA
Email: [EMAIL PROTECTED] 
www.digitashealth.com  
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