Hi Scott, I agree with a lot of what you are saying, so I won't add much. As far a Jobs and Wosniak go though, I don't think either is particularly in the designer category. I think Jobs's particular genius lies in recognizing good design and scoping out a vision for good design. It also is -immensely- useful sometimes to have someone who can cut through the marketing-meetings and endless stakeholder gripe fests to say "This is how it is going to be, because this is how it works best."
In my company we talk about the idea of "Design as Management" in projects. I think that's sort of what you are getting at: Design should helm or at least have serious veto authority when the projects go into development, ultimately as the advocate of the end user. Is that sort of touching on your point? > All three examples Palm, Motorola and Creative, are competing against Apple, > a company started by two men who quit their jobs at big companies (Steve > Jobs quit Atari and Steve Wozniak quit HP) because they thought they could > make something better on their own, and they were right. They fit the > question I asked before: why do so few designers start their own companies? > Apple is a great example of what can happen when they do (although to be > fair, I doubt Jobs or Wozniak would call themselves designers. Certainly not > when they started). > > Palm et. al. are not losing because they are tone deaf to design - they are > losing because someone is making a superior product. All three companies, > in the grand scheme, have been quite succesful. > ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
