I suppose this has gone way off topic - and has nothing to do with the experience of the rugby site - I was only commenting that at some boarding schools as a student, even if there is no uniform - the dress code of what is acceptable is such that everyone looks the same - guys must wear leather shoes with laces, khaki or wool slacks, collared oxfords, white t-shirt underneath, tucked in, no brand labels of any kind except on athletic gear etc. so while you may have dressed just like the folks in the ad - it was not ralph lauren (because everything they make has a logo).
So the real question is - who goes to this site? What was the goal? When the agency designed the site - what kind of user research did they do or is this an agency-creative vanity site? On Tue, Aug 19, 2008 at 10:54 AM, Catriona Lohan-Conway < [EMAIL PROTECTED]> wrote: > the best uniform I have seen yet was in Canterbury, UK maybe the choir > school long robes! I know my mother took a scissors to our delightful green > convent gymslips when the last of her 3 daughters graduated as she was sick > of the look of them after 7 years! > > __________________________ > CatrĂona Lohan-Conway > User Experience Architect > 917 405 5127 > [EMAIL PROTECTED] > > > > On Aug 19, 2008, at 10:45 AM, Will Evans wrote: > > No dress code at Exeter? I wish I had gone there:-) >> >> On Tue, Aug 19, 2008 at 10:40 AM, Jared Spool <[EMAIL PROTECTED]> wrote: >> >> Philips doesn't have a uniform. The kids seem to dress like they've just >>> walked out of central casting. >>> >>> Jared >>> >>> >>> On Aug 19, 2008, at 8:56 AM, Will Evans wrote: >>> >>> I was referring to the Brand - not to the style. When I went to school >>> (a >>> >>>> long long time ago), brands weren't allowed - and the only logos >>>> students >>>> could wear was the school one. No doubt the uniform is required. >>>> >>>> On Tue, Aug 19, 2008 at 12:47 AM, Jared Spool <[EMAIL PROTECTED]> wrote: >>>> Being that my offices are a stones throw away from Philips Andover >>>> (where >>>> G. Bush Sr., Jeb Bush, and G. W. Bush Jr. all went to school) and I >>>> drive >>>> through the campus every day, I can say they do wear exactly this >>>> wardrobe. >>>> >>>> I'm going to bet that the kids aren't necessarily the buyers in this >>>> relationship. There's an entire network of supply chain to get to them. >>>> >>>> However, without talking with the marketing manager, it would be hard to >>>> decide what the biz goals for the site are. >>>> >>>> Jared >>>> >>>> >>>> On Aug 18, 2008, at 7:07 PM, Will Evans wrote: >>>> >>>> "But, as a showcase, the latency issue may be less than if someone is >>>> trying to purchase a complete wardrobe as they get ready to head off to >>>> Philips Exeter to meet with Buffy and Bif. >>>> >>>> (I find it difficult to look at this site without thinking of this >>>> video: >>>> http://www.youtube.com/watch?v=PTU2He2BIc0)" >>>> >>>> You are partially right - to Ralph Lifschitz chagrin - prep school kids >>>> don't wear ralph lauren - their target market is very very different >>>> from >>>> the bif and buffy folks you see on that showcase site. >>>> >>>> That said - I want to know what the goals are for the site. Knowing >>>> their >>>> target audience, i very much doubt they are surfing from the high school >>>> dorm room from their macbook up in exeter nh. >>>> >>>> >>>> ________________________________________________________________ >>>> Welcome to the Interaction Design Association (IxDA)! >>>> To post to this list ....... [EMAIL PROTECTED] >>>> Unsubscribe ................ http://www.ixda.org/unsubscribe >>>> List Guidelines ............ http://www.ixda.org/guidelines >>>> List Help .................. http://www.ixda.org/help >>>> >>>> >>>> >>>> -- >>>> ~ will >>>> >>>> "Where you innovate, how you innovate, >>>> and what you innovate are design problems" >>>> >>>> >>>> >>>> --------------------------------------------------------------------------------------------- >>>> Will Evans | User Experience Architect >>>> tel: +1.617.281.128 | [EMAIL PROTECTED] >>>> aim: semanticwill | gtalk: wkevans4 >>>> twitter: semanticwill | skype: semanticwill >>>> >>>> >>>> --------------------------------------------------------------------------------------------- >>>> >>>> >>>> ________________________________________________________________ >>> Welcome to the Interaction Design Association (IxDA)! >>> To post to this list ....... [EMAIL PROTECTED] >>> Unsubscribe ................ http://www.ixda.org/unsubscribe >>> List Guidelines ............ http://www.ixda.org/guidelines >>> List Help .................. http://www.ixda.org/help >>> >>> >> >> >> -- >> ~ will >> >> "Where you innovate, how you innovate, >> and what you innovate are design problems" >> >> >> --------------------------------------------------------------------------------------------- >> Will Evans | User Experience Architect >> tel: +1.617.281.128 | [EMAIL PROTECTED] >> aim: semanticwill | gtalk: wkevans4 >> twitter: semanticwill | skype: semanticwill >> >> --------------------------------------------------------------------------------------------- >> ________________________________________________________________ >> Welcome to the Interaction Design Association (IxDA)! >> To post to this list ....... [EMAIL PROTECTED] >> Unsubscribe ................ http://www.ixda.org/unsubscribe >> List Guidelines ............ http://www.ixda.org/guidelines >> List Help .................. http://www.ixda.org/help >> > > ________________________________________________________________ > Welcome to the Interaction Design Association (IxDA)! > To post to this list ....... [EMAIL PROTECTED] > Unsubscribe ................ http://www.ixda.org/unsubscribe > List Guidelines ............ http://www.ixda.org/guidelines > List Help .................. http://www.ixda.org/help > -- ~ will "Where you innovate, how you innovate, and what you innovate are design problems" --------------------------------------------------------------------------------------------- Will Evans | User Experience Architect tel: +1.617.281.128 | [EMAIL PROTECTED] aim: semanticwill | gtalk: wkevans4 twitter: semanticwill | skype: semanticwill --------------------------------------------------------------------------------------------- ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
