Hello all, In my opinion, Cornelio Hopmann got it all wrong. The issue is not to do with selling a useless product that has no demand. Rather, it has to do with whether the target market is really aware of the benefits of the product to them. This then boils down to illiteracy of the benefits of the Internet to the user. Take my case as an example. We provide a 24 PC Internet connectivity in an academic environment in Nigeria with about 10,000 students and 400 academic staff. Yet, the connectivity was not maximally utilised. However, when we embarked on Internet awareness training to the students, we now have to plan for more PCs as the students continue to troop in.
Yours, Chafe Cornelio Hopmann <[EMAIL PROTECTED]> wrote: > Jean-Marie starts off by saying at first that there is insufficient > infrastructure, continuing then that there is limited income, not enough > content and applications, no local expertise, no awareness. In any other > field of market-economy the straight-forward conclusion would be that > you try to sell a useless product and that therefore there is no demand > and hence there are neither sales nor much product to sell. ------------ This DOT-COM Discussion is funded by the dot-ORG USAID Cooperative Agreement, and hosted by GKD. http://www.dot-com-alliance.org provides more information. To post a message, send it to: <[EMAIL PROTECTED]> To subscribe or unsubscribe, send a message to: <[EMAIL PROTECTED]>. In the 1st line of the message type: subscribe gkd OR type: unsubscribe gkd For the GKD database, with past messages: http://www.GKDknowledge.org
