On 5 Jan 2007 05:50:43 -0800, in bit.listserv.ibm-main
(Message-ID:<[EMAIL PROTECTED]>)
[EMAIL PROTECTED] (Charles Mills) wrote:
My point was that it is easy for the advocates of some
product (in this case
mainframes) to dismiss the success of some other product
(in this case
"squatty boxes") by saying "they're not REALLY any good,
they just dazzle
the customers with marketing." However, if one looks at
Microsoft's admitted
failure with Bob, one realizes that even with considerable
marketing
expertise and budget, you can't sell people what they
don't want.
There's one big difference. Bob was being pushed to
end users who didn't like it. Computer systems are pushed
to executives, many of whom never use any computer except
their desktop machines. Often, said executives don't care
what the users want or don't want, instead focusing on
costs and "information" from the latest airline magazines.
This is not to say that good executives don't exist,
or that your argument is incorrect. However, I believe
your example is not a good one.
--
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