Hey Bill, this morning on Bloomberg I watched a clip on glasses consumers may be wearing that pinpoints the actual product they are viewing, not just the area they linger so marketers can determine the products that grab the attention of the shopper and improve what seems to appeal to the shopper.....Uh, in the infancy stage, it's going to be much more involved as time moves on......as the masses vote with their gaze we may actually have more of what we want on the shelves and less "filler"......for male shoppers this may be a good thing, for the ladies, not so good as they love to linger and kick the tires.
John On Oct 11, 2013, at 9:38 PM, John Robinson <[email protected]> wrote: > Love these discussions, I always learn SO much. Thanks Lee. > > I understand Bill's concern, it seems this is the society we find ourselves > in and I believe we are in it's infancy. > > John > > > On Oct 11, 2013, at 9:09 PM, Lee Larson <[email protected]> wrote: > >>> On Oct 11, 2013, at 4:39 PM, John Robinson <[email protected]> wrote: >>> >>> I read an article several months ago of using bluetooth packaging for items >>> at the grocery. Every product would have built into the bottle, box, sack >>> etc a wafer thin bluetooth device, so a few or hundreds of items in carts >>> would be pushed through the checkout readers and instantly the cost would >>> be generated. >> >> There are two related technologies floating around. The other one is RFID. >> This shopping cart thing sounds more like RFID because it's a lot cheaper >> since only one side needs a battery. The RFID chips are not much bigger >> than a large grain of rice. When one comes near an RFID reader, a passive >> field comes to life and it sends information to the reader. >> >> The advantage of RFID is that the chips are really cheap. The disadvantage >> is that the range is pretty short. >> >> Lots of big companies like Wal-Mart are using RFID to keep track of boxes in >> their logistics. The UofL library uses RFID to keep track of books. >> >> >> >> >> >> >> _______________________________________________ >> MacGroup mailing list >> [email protected] >> http://www.math.louisville.edu/mailman/listinfo/macgroup >> > _______________________________________________ MacGroup mailing list [email protected] http://www.math.louisville.edu/mailman/listinfo/macgroup
