Pål wrote:

Pentax are adressing this issue and will reduce the number of digital P&S to three models. After all, >it is the P&S market that has bursted. They will make SLR's their main business (again); after all, >thats where the profit is at present.

OK, we've heard that they said that. I guess that means after the Optio 60 then... I'm not sure what they mean by three models. Three static models that never change with competition? Doesn't seem likely.

Pentax losses are small compared to the competition. The company manages to stay indipendent >when the competition don't or must seek partners.

I think this is probably irrelevant. Losses are more important when compared to the income and capital of ones own business not to the operating budgets of others. If I have $1 millon dollars in the bank maybe I can afford to lose $100,000. If I only have $150,000 in the bank, the picture changes.

It is true that the DSLR market will be saturated pretty soon. But for who is that a problem?

EVERYONE making DLSR's!

The current monopolists or someone with close to zero market share? Theres no way Canon >and/or Nikon are going to keep their market share. If they do, it means that Pentax, KM and Olympus won't sell a single one of their coming higher-end bodies; not very realistic I'm afraid. I'm sure Canon and perhaps Nikon will keep the lions share of the market but in saturated market they not only face the prospect of lost market share, but also a slump in volume something that might hit profitability hard. For Pentax and KM, theres only one way, and thats up.

The last sentence is obviously not correct... there's always down.

So what if they don't prospect a profit in the imaging department the next three years? After all, >three years is nothing in business and such losses are common for multi national companies.

Maybe so.

Tom C.


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