On Tue, Jan 12, 2010 at 07:29:17PM -0500, paul stenquist wrote:
> 
> But Mini is a brand, and Mini buyers aren't BMW wannabes. Mini isn't marketed 
> as a small BMW. The 1 Series occupies that niche.

The lines are going to get blurred next year, when there will
be an X1 and a Mini that share a common platform.

(And, in any case, Mini owners are already invited to join
the BMW owner's club, so there is some brand crossover).




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