Re: ShopTalk: What's fair re;selling?

[Al Taylor]

I never sell components to a customer.  If I would, it would be at the equivalent of my marked up, assembled price.  I have offered that, and you should see the look on their face.  Of course you already know the answer to his comments that he can buy them at Golfsmith for X amount.  That snake will come back and bite you in the ass every time.  It's terrible for your business and worse for your reputation.  Full stop!

Al

Ps.  Cub you are right on.  You would be giving a break to a cut and gluer that will cut your throat in the end.


 At 06:21 PM 12/17/2002, you wrote:

David,
 
Perhaps this isn't a good example. If I sell components I've already openned myself up to competition from my client.  Wouldn't I be like Golfsmith?
 
Cub

Hi TFlan,

Here's a different spin,

Let's say you have a stick n glue guy walk in your shop and buy iron heads for $55.60 and steel shaft's for $22.00 and grips at a buck ea. while watching you sell the same set for $300.00 and he tells your customer he can do the same thing for $199.00, but you offered the place of business and the demo's to see what he hit the best as well, as a selection of heads and shafts to pick from, this guy would be considered a snake and thrown out of the store and limited to mail order,

I believe as some have said that the line is drawn where it either benefits your business or detracts from it.

If your actions at the range detract from their business than they are UN ethical and if they don't then they are not.

David