Hi guys, The blog post is now live:
https://blog.wikimedia.org/2015/01/16/high-school-student-cancer-test/ <https://blog.wikimedia.org/2015/01/16/high-school-student-cancer-test/> I too share Juliet’s concern that most people will not understand "I am Jack's cancer research”. So I recommend we start with a clearer message: High school student Jack Andraka used Wikipedia to research a new test for cancer [LINK] This will insure that a lot of people click on it, because everyone loves a success story about a student that helped cure cancer. As a follow-up, I think it would be fine to use the more cryptic line, which will resonate with people who get it. Would love to see the numbers next week, to see the clickthrough for both messages. Congrats to Victor and Yoona for a really compelling human-interest story! Have a wonderful weekend, everyone! Fabrice > On Jan 16, 2015, at 2:31 PM, Juliet Barbara <[email protected]> wrote: > > Maybe I'm being dense but I don't get it :/ What's the thinking behind "I am > Jack's cancer research" and do you think people will get it? > > On Fri, Jan 16, 2015 at 1:54 PM, Victor Grigas <[email protected] > <mailto:[email protected]>> wrote: > Actually I'd like all of them to be : > > I am Jack's cancer research [LINK] #openaccess > > It's friday - I think everyone will like it > > On Fri, Jan 16, 2015 at 4:52 PM, Heather Walls <[email protected] > <mailto:[email protected]>> wrote: > Fight club reference. Sounds good to me. ;) > > On Fri, Jan 16, 2015 at 1:46 PM, Victor Grigas <[email protected] > <mailto:[email protected]>> wrote: > Could we do this one: > > f/g: I am Jack's cancer research [LINK] #openaccess > > on Twitter? It's like Wikipedia is saying "I am Jack's cancer research" which > is true! > > On Fri, Jan 16, 2015 at 4:43 PM, Michael Guss <[email protected] > <mailto:[email protected]>> wrote: > > Hi everyone, > > Here is the proposed social media for the blog post that is to be out today, > "How 17-year old Jack Andraka used Wikipedia to research a new test for > cancer." > Thank you fore reviewing. > > > t: High school student Jack Andraka used Wikipedia to research a new test for > cancer [LINK] > > t: Read how high school student Jack Andraka used Wikipedia to research a new > test for cancer [LINK] > > f/g: I am Jack's cancer research [LINK] #openaccess > > f/g: Here's how high school student Jack Andraka used Wikipedia to research a > new test for cancer. After a family member died from cancer, he set out to > find a cure for the disease. [LINK] [LINK] > > f/g: After a family member died from cancer, Jack Andraka set out to find a > new test for the disease, using Wikipedia to invent a new, fast and > inexpensive test. [LINK] > > f/g: Read how high school student Jack Andraka used Wikipedia to research a > new test for cancer [LINK] > > > -- > Michael Guss > Research Analyst > Wikimediafoundation.org > [email protected] <mailto:[email protected]> > _______________________________________________ > Social-media mailing list > [email protected] <mailto:[email protected]> > https://lists.wikimedia.org/mailman/listinfo/social-media > <https://lists.wikimedia.org/mailman/listinfo/social-media> > > > > > -- > > Victor Grigas > Storyteller <http://youtu.be/ci0Pihl2zXY> > Wikimedia Foundation > [email protected] <mailto:[email protected]> > > https://donate.wikimedia.org/ <https://donate.wikimedia.org/> > > > _______________________________________________ > Social-media mailing list > [email protected] <mailto:[email protected]> > https://lists.wikimedia.org/mailman/listinfo/social-media > <https://lists.wikimedia.org/mailman/listinfo/social-media> > > > > > -- > Heather Walls > Communications Design Manager I Wikimedia Foundation > 149 New Montgomery Street I San Francisco, CA 94105 > [email protected] <mailto:[email protected]> > _______________________________________________ > Social-media mailing list > [email protected] <mailto:[email protected]> > https://lists.wikimedia.org/mailman/listinfo/social-media > <https://lists.wikimedia.org/mailman/listinfo/social-media> > > > > > -- > > Victor Grigas > Storyteller <http://youtu.be/ci0Pihl2zXY> > Wikimedia Foundation > [email protected] <mailto:[email protected]> > > https://donate.wikimedia.org/ <https://donate.wikimedia.org/> > > > _______________________________________________ > Social-media mailing list > [email protected] <mailto:[email protected]> > https://lists.wikimedia.org/mailman/listinfo/social-media > <https://lists.wikimedia.org/mailman/listinfo/social-media> > > > > > -- > Juliet Barbara > Senior Communications Manager I Wikimedia Foundation > 149 New Montgomery Street I San Francisco, CA 94105 > [email protected] <mailto:[email protected]> I +1 (512) 750-5677 > > _______________________________________________ > Social-media mailing list > [email protected] > https://lists.wikimedia.org/mailman/listinfo/social-media
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