> On Jan 16, 2015, at 6:08 PM, Fabrice Florin <[email protected]> wrote:
> 
> 
>> On Jan 16, 2015, at 2:57 PM, Victor Grigas <[email protected]> wrote:
>> 
>> 
>> 
>> On Fri, Jan 16, 2015 at 5:55 PM, Fabrice Florin <[email protected]> 
>> wrote:
>>> If our goal is to reach all of humanity, then I think it is appropriate to 
>>> have different messages for different user groups.
>>> 
>>> Otherwise, we risk leaving out folks who have different cultural 
>>> references. Sounds like a missed opportunity to me.
>>> 
>>> And sending two separate messages a few hours apart also increases the 
>>> likelihood that more people will see it.
>>> 
>>> My 2 cents.
>> 
>> Ok! agreed!
> 
> 
> Cool.
> 
> Thanks for your flexibility.
> 
> We will all learn from this experiment …


Yes! Happy Friday! 
> 
> And kudos again for an amazing video!  :)
> 
> -f
> 
> 
>>> 
>>> -f
>>> 
>>> 
>>>> On Jan 16, 2015, at 2:48 PM, Heather Walls <[email protected]> wrote:
>>>> 
>>>>> On Fri, Jan 16, 2015 at 2:46 PM, Fabrice Florin <[email protected]> 
>>>>> wrote:
>>>>> Why can’t we do both and compare the numbers?
>>>> 
>>>> Our own little version of A/B testing...we do what we can.
>>>>  
>>>>> 
>>>>> That’s how we learn …
>>>>> 
>>>>> Fabrice
>>>>> 
>>>>>> On Jan 16, 2015, at 2:45 PM, Victor Grigas <[email protected]> wrote:
>>>>>> 
>>>>>> I'm sorry, I must insist on the Twitter post! I think people will get 
>>>>>> it, and those that don't will shortly thereafter because everyone who 
>>>>>> does will inform them about it- 
>>>>>> 
>>>>>> 
>>>>>>> On Jan 16, 2015, at 5:41 PM, Fabrice Florin <[email protected]> 
>>>>>>> wrote:
>>>>>>> 
>>>>>>> Hi guys, 
>>>>>>> 
>>>>>>> The blog post is now live:
>>>>>>> 
>>>>>>> https://blog.wikimedia.org/2015/01/16/high-school-student-cancer-test/
>>>>>>> 
>>>>>>> I too share Juliet’s concern that most people will not understand  "I 
>>>>>>> am Jack's cancer research”. 
>>>>>>> 
>>>>>>> So I recommend we start with a clearer message:
>>>>>>> 
>>>>>>> High school student Jack Andraka used Wikipedia to research a new test 
>>>>>>> for cancer [LINK]
>>>>>>> 
>>>>>>> This will insure that a lot of people click on it, because everyone 
>>>>>>> loves a success story about a student that helped cure cancer.
>>>>>>> 
>>>>>>> As a follow-up, I think it would be fine to use the more cryptic line, 
>>>>>>> which will resonate with people who get it.
>>>>>>> 
>>>>>>> Would love to see the numbers next week, to see the clickthrough for 
>>>>>>> both messages.
>>>>>>> 
>>>>>>> Congrats to Victor and Yoona for a really compelling human-interest 
>>>>>>> story!
>>>>>>> 
>>>>>>> Have a wonderful weekend, everyone!
>>>>>>> 
>>>>>>> 
>>>>>>> Fabrice
>>>>>>> 
>>>>>>> 
>>>>>>> 
>>>>>>>> On Jan 16, 2015, at 2:31 PM, Juliet Barbara <[email protected]> 
>>>>>>>> wrote:
>>>>>>>> 
>>>>>>>> Maybe I'm being dense but I don't get it :/ What's the thinking behind 
>>>>>>>> "I am Jack's cancer research" and do you think people will get it? 
>>>>>>>> 
>>>>>>>> On Fri, Jan 16, 2015 at 1:54 PM, Victor Grigas <[email protected]> 
>>>>>>>> wrote:
>>>>>>>>> Actually I'd like all of them to be :
>>>>>>>>> 
>>>>>>>>> I am Jack's cancer research [LINK] #openaccess
>>>>>>>>> 
>>>>>>>>> It's friday - I think everyone will like it
>>>>>>>>> 
>>>>>>>>>> On Fri, Jan 16, 2015 at 4:52 PM, Heather Walls 
>>>>>>>>>> <[email protected]> wrote:
>>>>>>>>>> Fight club reference. Sounds good to me. ;)
>>>>>>>>>> 
>>>>>>>>>>> On Fri, Jan 16, 2015 at 1:46 PM, Victor Grigas 
>>>>>>>>>>> <[email protected]> wrote:
>>>>>>>>>>> Could we do this one:
>>>>>>>>>>> 
>>>>>>>>>>> f/g: I am Jack's cancer research [LINK] #openaccess
>>>>>>>>>>> 
>>>>>>>>>>> on Twitter? It's like Wikipedia is saying "I am Jack's cancer 
>>>>>>>>>>> research" which is true!
>>>>>>>>>>> 
>>>>>>>>>>> On Fri, Jan 16, 2015 at 4:43 PM, Michael Guss <[email protected]> 
>>>>>>>>>>> wrote:
>>>>>>>>>>>> 
>>>>>>>>>>>> Hi everyone,
>>>>>>>>>>>> 
>>>>>>>>>>>> Here is the proposed social media for the blog post that is to be 
>>>>>>>>>>>> out today, "How 17-year old Jack Andraka used Wikipedia to 
>>>>>>>>>>>> research a new test for cancer." 
>>>>>>>>>>>> Thank you fore reviewing. 
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> t: High school student Jack Andraka used Wikipedia to research a 
>>>>>>>>>>>> new test for cancer [LINK] 
>>>>>>>>>>>> 
>>>>>>>>>>>> t: Read how high school student Jack Andraka used Wikipedia to 
>>>>>>>>>>>> research a new test for cancer [LINK]
>>>>>>>>>>>> 
>>>>>>>>>>>> f/g: I am Jack's cancer research [LINK] #openaccess
>>>>>>>>>>>> 
>>>>>>>>>>>> f/g: Here's how high school student Jack Andraka used Wikipedia to 
>>>>>>>>>>>> research a new test for cancer. After a family member died from 
>>>>>>>>>>>> cancer, he set out to find a cure for the disease. [LINK] [LINK]
>>>>>>>>>>>> 
>>>>>>>>>>>> f/g: After a family member died from cancer, Jack Andraka set out 
>>>>>>>>>>>> to find a new test for the disease, using Wikipedia to invent a 
>>>>>>>>>>>> new, fast and inexpensive test. [LINK]
>>>>>>>>>>>> 
>>>>>>>>>>>> f/g: Read how high school student Jack Andraka used Wikipedia to 
>>>>>>>>>>>> research a new test for cancer [LINK]
>>>>>>>>>>>> 
>>>>>>>>>>>> 
>>>>>>>>>>>> -- 
>>>>>>>>>>>> Michael Guss
>>>>>>>>>>>> Research Analyst
>>>>>>>>>>>> Wikimediafoundation.org
>>>>>>>>>>>> [email protected]
>>>>>>>>>>>> 
>>>>>>>>>>>> _______________________________________________
>>>>>>>>>>>> Social-media mailing list
>>>>>>>>>>>> [email protected]
>>>>>>>>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>>>>>>>>> 
>>>>>>>>>>> 
>>>>>>>>>>> 
>>>>>>>>>>> -- 
>>>>>>>>>>> 
>>>>>>>>>>> Victor Grigas
>>>>>>>>>>> Storyteller
>>>>>>>>>>> Wikimedia Foundation
>>>>>>>>>>> [email protected]
>>>>>>>>>>> 
>>>>>>>>>>> https://donate.wikimedia.org/
>>>>>>>>>>> 
>>>>>>>>>>> 
>>>>>>>>>>> _______________________________________________
>>>>>>>>>>> Social-media mailing list
>>>>>>>>>>> [email protected]
>>>>>>>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>>>>>>>> 
>>>>>>>>>> 
>>>>>>>>>> 
>>>>>>>>>> -- 
>>>>>>>>>> Heather Walls
>>>>>>>>>> Communications Design Manager I Wikimedia Foundation
>>>>>>>>>> 149 New Montgomery Street I San Francisco, CA 94105
>>>>>>>>>> [email protected]
>>>>>>>>>> 
>>>>>>>>>> _______________________________________________
>>>>>>>>>> Social-media mailing list
>>>>>>>>>> [email protected]
>>>>>>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> -- 
>>>>>>>>> 
>>>>>>>>> Victor Grigas
>>>>>>>>> Storyteller
>>>>>>>>> Wikimedia Foundation
>>>>>>>>> [email protected]
>>>>>>>>> 
>>>>>>>>> https://donate.wikimedia.org/
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> _______________________________________________
>>>>>>>>> Social-media mailing list
>>>>>>>>> [email protected]
>>>>>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>>>>>> 
>>>>>>>> 
>>>>>>>> 
>>>>>>>> -- 
>>>>>>>> Juliet Barbara
>>>>>>>> Senior Communications Manager I Wikimedia Foundation
>>>>>>>> 149 New Montgomery Street I San Francisco, CA 94105
>>>>>>>> [email protected] I +1 (512) 750-5677
>>>>>>>> 
>>>>>>>> _______________________________________________
>>>>>>>> Social-media mailing list
>>>>>>>> [email protected]
>>>>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>>>>> 
>>>>>>> _______________________________________________
>>>>>>> Social-media mailing list
>>>>>>> [email protected]
>>>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>>>> _______________________________________________
>>>>>> Social-media mailing list
>>>>>> [email protected]
>>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>>> 
>>>>> 
>>>>> _______________________________________________
>>>>> Social-media mailing list
>>>>> [email protected]
>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>>> 
>>>> 
>>>> 
>>>> -- 
>>>> Heather Walls
>>>> Communications Design Manager I Wikimedia Foundation
>>>> 149 New Montgomery Street I San Francisco, CA 94105
>>>> [email protected]
>>>> _______________________________________________
>>>> Social-media mailing list
>>>> [email protected]
>>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>>> 
>>> 
>>> _______________________________________________
>>> Social-media mailing list
>>> [email protected]
>>> https://lists.wikimedia.org/mailman/listinfo/social-media
>> 
>> 
>> 
>> -- 
>> 
>> Victor Grigas
>> Storyteller
>> Wikimedia Foundation
>> [email protected]
>> 
>> https://donate.wikimedia.org/
>> 
>> _______________________________________________
>> Social-media mailing list
>> [email protected]
>> https://lists.wikimedia.org/mailman/listinfo/social-media
> 
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