> > Yes, it did really work well. Now let's just hope Jeremy feels it's ok > with us having removed ".../poster" >
Absolutely, yes, I think it's much clearer for the call-to-action URL to simply be "tiddlywiki.com". Best wishes Jeremy. > > > I have to agree with Tobias on the **yes, free. check it out *though. I I >> don't think it's a deal breaker, but hear some more opinions, it is after >> all a community poster >> > > Ok, let us look at what this means. I'm all positive for some other way as > long as it takes the following in consideration: > > A call to action must be noticed and be a *lasting message*. For this to > work, *something has to echo in their head* as they leave the poster. My > marketing friends stress this and I'm in 100% agreement with them. > > So, let's look at if we cut out "yes free, check it out". The essence of > the call to action remaining is then in the top line word "Now". This, > however, has a dual meaning here, both implying "Do it now" but also "Your > messy thoughts will be organized now". It's ok, but not great as a way to > have the unassuming poster viewer actally go *do* something. However, the > "check it out" is much more powerful because it is in imperative and it > really *ends* the poster with a *definite* call to action. It is 100% > clear what the viewer should *do* now. It takes it from being just > another (very) pretty poster into a poster that plants an echo in their > head to actually check tw out. > > I'm all for alternatives... but they have to get more people to check TW > out ;-) > > Thoughts? > > <:-) > -- Jeremy Ruston mailto:[email protected] -- You received this message because you are subscribed to the Google Groups "TiddlyWiki" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. To post to this group, send email to [email protected]. Visit this group at http://groups.google.com/group/tiddlywiki. For more options, visit https://groups.google.com/d/optout.

