At 12:16 AM 12/6/98 -0800, Javilk so eloquently stated:
>> I have not had time to do it myself. I would like to enter a url and
>> then see how that page will be ranked by the top 10 search engines.
>> Here is someone who is taking a rather basic approach (but it wasn't
>> there the last time I was at this page and hopefully it will be
>> better next time).
>>
>> http://www.submitnow.com/
>
> The problem with the submit it services...
>
> A lot are to sites that just list the last N links submitted...
> Many turn around and spam you for or with newsletters, requests for
>re-submission, even requests for money!
> Most, other than the top ten search engines or specialty engines, just
>don't bring any hits! I submitted a special page to one of these, and the
>robots left, it got ZERO hits -- no visibility on the top ten engines what
>so ever!
>
Those that post as stated are called Free For All (FFA) links,
and there are over 1,200 of them. But, that doesn't mean that
the top search engines will get you traffic either. It takes a
total marketing effort, with search engines being part of it.
Some time ago we launched a new service and did some tests. I
found the e-message we did that posted the results, which looks
apropos once again. We put the home page out at two different
locations, with links back to the remaining pages in the site.
On one site we submitted it to search engines only. We used
Broadcaster to submit to 200 search engines and were confirmed on 125.
On the second we did not submit it to any search engine. Rather
we sent out a press release to approx 800 publication contacts,
a message to prior visitors to another site of ours, and we
mentioned it on some of the newslists that we are on. We also
sent a fax broadcast (off-line) to approx 1,000 people on one of
our fax broadcast lists (don't know if they have Web access or not).
The first week results:
Page on search engines - 24 visitors with no orders or e-messages
to us. The second site - 997 visitors with 247 e-messages or orders to us.
We dropped the search engine site, and "un-submitted" it on
search engines. IMHO search engines are only good if you have a
branded product or are well-known or you have some free/fun
stuff. For business-to-business, search engines are like a
gigantic Yellow Page directory. I don't know about you, but I
never got any business from the Yellow Pages.
A note about our business. As of the first of the year, all of
our business (except for three consulting clients) comes from
the Net. Our business is marketing (including our
"Rainmaking"), management consulting, Web design and development
and software/professional services. We have two offices and
three partners with a staff of 12. My function is marketing and
management consulting. One partner handles the professional
services business and the other handles the Web design. Our
clients are world-wide.
Hope this helps.
George
_______________________________________________________
George Matyjewicz, C.M.O. mailto:[EMAIL PROTECTED]
GAP Enterprises, Ltd. http://www.gapent.com/
Marketing Your Web http://www.gapent.com/myweb/
Automated Press Releases http://www.gapent.com/pr/
CyberSolutioning (tm) http://www.gapent.com/cybersol/
"How-to" Guides http://www.gapent.com/howto/
Affiliates Program http://www.gapent.com/gapptr/
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