On Sun, Mar 23, 2014 at 4:04 AM, Michael Snow <wikipe...@frontier.com> wrote:
> On 3/23/2014 12:47 AM, Samuel Klein wrote:
>>>
>>> listing higher ticket prices is a major deterrent to attending.
>>
>> Worth exploring with data: what inspires or deters attendance. That
>> may be affected by all of: the various prices listed, the difference
>> between the high and low prices listed, presentation of other options,
>> banner text used, &c.
>
> Okay, but we should look for existing knowledge and research related to the
> subject to begin with. Answers for Wikimania ticket pricing are not as
> straightforward to determine by A/B testing as fundraising approaches. The
> population involved is a much smaller sample, motivating factors may be more
> diverse, and the impact on the test subjects perhaps a little too personal
> for that to be appropriate.

Very true.  Worth exploring with research, and gathering passive data
on current behavior, for a start.

(We do currently show the Wikimania banners to 100M+ readers, I
believe, so we have a large sample at that level.)

SJ

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