exactly. I've had two "sales guys" over the years, neither one of them could understand the concept of "sell it where we've got it"
I'm willing to bet you guys have all seen the same problem. coverage area's worth nothing unless you have the means and the people to sell customers there. -----Original Message----- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Matt Liotta Sent: Tuesday, December 05, 2006 9:32 AM To: WISPA General List Subject: Re: [WISPA] Industry failings Rick Smith wrote: > We built a large network here in NJ - across 12 locations, and it > covers 1000's of potential accounts with no access to dsl or cable. > > Now looking for someone to come in with some operating / capex capital > and get some real growth going. Been in business plan mode for a week now. > > Just make sure you don't try an sell your investment based on market opportunity alone. I have met many WISPs that talk about how much their company is worth based on their coverage area. The problem is that for many of them, they don't sell enough in their coverage area and years go by without enough penetration. -Matt -- WISPA Wireless List: [email protected] Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: [email protected] Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
