On Thursday, July 17, 2003, at 11:49 AM, Jim Campbell wrote:

> What would you say Intuit did wrong that you are not doing wrong?  I
> wouldn't place the onus so much on Intuit as much as on Macrovision's
> draconian software.

There are two areas of concern here:

1. The technology.  Apparently there were issues with the activation 
technology (I don't have firsthand experience with Intuit's software, 
so keep in mind that I don't know this for sure).  Macromedia has done 
extensive testing to make sure that the activation process is simple, 
as seamless as possible, and safe.

2. Communication.  I think Intuit customers didn't understand the 
activation process, and conversely, Intuit didn't fully understand how 
their customers wanted to use their software.  Macromedia being 
completely upfront and open about the activation process.  The 
documents we have posted on our web site even go so far as to expose 
the exact requests and responses that are involved in the activation 
process (see Security and Privacy Audit at 
http://www.macromedia.com/software/activation/audit/).  Finally, 
Macromedia made changes to the Contribute EULA so that it would be more 
in line with how we believe our customers want to use our software so 
that activation is not an inconvenience.  In other words, what used to 
be considered piracy (installing Contribute on two different machines) 
is now permitted by the EULA for the convenience of our customers.

Christian

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