Realize, that "I" haven't stated that the shareholders are greedy...that's
simply the reason (in different terms) that others have offered as an
explanation for the high price of CFB.

If I knew for a fact that they were making a reasonable profit at $299,
I'd have no complaint...you've got to recoup investment and *some* profit.

But others in this discussion have suggested that it's the shareholders who
insist on making as high a return as possible with every product.  I don't
know that for a fact, so I wouldn't so it was so.

And as to the reasoning that Adobe is simply trying to "sweeten the deal"
by providing a copy of CFB to the Flash Builder community for $50 is quite
insulting to those of us who are not Flash Builder users.  Adobe, in that
case,
would simply be charging a premium to those of us who don't use Flash
Builder
to subsidize what amount to almost a giveaway to the Flash Builder
community.

Yes, I feel aggravated by that and somewhat indignant, if the above is true.
I'd think the first community Adobe would want to offer a substantial
discount
for CFB would those who own CF Server.  (And realize, that wouldn't benefit
me,
since I use a VPS offered by a hosting company and no longer own a CF server
beyond 4.2)

-----Original Message-----
From: Brad Wood [mailto:[email protected]] 
Sent: Tuesday, March 23, 2010 11:39 AM
To: cf-talk
Subject: Re: ColdFusion Builder Released!


I hate to say it, but even without Flash Builder, Coldfusion Builder 
probably would have cost the same.  Flash Builder was most likely thrown in 
to sweeten the deal and add value.  Flash Builder is probably already has a 
foothold large enough to cover more of its development costs-- not to 
mention the professional version is $699.  They can probably afford to toss 
a copy of the standard version in CFB for the people who want it.  Creating 
a bundle for every person's needs is not always the best thing either.  If 
you get your pricing matrix too confusing it just frustrates people.

Also, you can call the shareholders "greedy" but unless you know how much 
money Adobe poured into CFB for the past year and a half you really can't 
prove their making bank on anything.

~Brad

----- Original Message ----- 
From: "Eric Cobb" <[email protected]>
To: "cf-talk" <[email protected]>
Sent: Tuesday, March 23, 2010 8:56 AM
Subject: Re: ColdFusion Builder Released!


>
> Charlie Griefer wrote:
> "Bundling it with FlashBuilder may be their way of trying to increase the
> uptake of the language as a whole and thus ultimately sell more server
> licenses.  By doing this, they're potentially introducing CF to PHP
> developers, Java developers, etc."
>
> I have to say that I don't agree with that last statement.  FlashBuilder
> 4 (Standard Edition) with CFBuilder costs $299, and FlashBuilder 4
> (Standard Edition) without CFBuilder costs $249.  So for an existing
> PHP/Flex developer who has no use for CF, do you think they're going to
> pay $299 to get an extra IDE for a language they don't use, or spend $50
> less and just get the IDE they need?
>




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