Rick,

I'm still curious to know what a $299 IDE would constitute in your opinion.
This entire thread has been about price and price alone, with a single
mention of feature or worth.

For the record (and I hope I don't get in trouble to for this in print), the
projected revenue of ColdFusion Builder is 1/30th that of ColdFusion Server,
yet we devoted nearly 40% of our resources to build it... you tell me if
that math sounds like "making as high a return as possible with every
product".

You've got the wrong opinion about Adobe, the ColdFusion team and myself.

It's easy to paint Adobe as some big evil corporate entity but I speak for
myself and the CF team when I say our number one goal is to empower our
customers to create.

-Adam

On Tue, Mar 23, 2010 at 11:50 AM, Rick Faircloth
<[email protected]>wrote:

>
> Realize, that "I" haven't stated that the shareholders are greedy...that's
> simply the reason (in different terms) that others have offered as an
> explanation for the high price of CFB.
>
> If I knew for a fact that they were making a reasonable profit at $299,
> I'd have no complaint...you've got to recoup investment and *some* profit.
>
> But others in this discussion have suggested that it's the shareholders who
> insist on making as high a return as possible with every product.  I don't
> know that for a fact, so I wouldn't so it was so.
>
> And as to the reasoning that Adobe is simply trying to "sweeten the deal"
> by providing a copy of CFB to the Flash Builder community for $50 is quite
> insulting to those of us who are not Flash Builder users.  Adobe, in that
> case,
> would simply be charging a premium to those of us who don't use Flash
> Builder
> to subsidize what amount to almost a giveaway to the Flash Builder
> community.
>
> Yes, I feel aggravated by that and somewhat indignant, if the above is
> true.
> I'd think the first community Adobe would want to offer a substantial
> discount
> for CFB would those who own CF Server.  (And realize, that wouldn't benefit
> me,
> since I use a VPS offered by a hosting company and no longer own a CF
> server
> beyond 4.2)


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