Jerome hit a great point, throwing your own events or partnering with other events is a great way to gain visibility, even before you have your own space.
This is not only a chance to create relationships with potential members, but foster connections to other like-minded organizations. Those will be VERY helpful in the long run. They don't need to be huge or elaborate. They can be huge or elaborate. Totally depends on the style of who you are trying to attract and what you are trying to accomplish! -- ----- -- ----- Alex Hillman im always developing something digital: [EMAIL PROTECTED] visual: www.dangerouslyawesome.com local: www.indyhall.org On Fri, Jun 20, 2008 at 2:21 PM, Jerome Chang <[EMAIL PROTECTED]> wrote: > We've been hosting events for those who've approached us and needed space. > We've also hosted a bunch of smaller and larger events on our own via > MeetUp, FaceBook, etc. Our big debut was a launch party for 300-400 people > IN our space. CBS camped out their van for that night, so we got media > coverage in conjunction. We were very happy. > So, in short, I didn't network around pre-launch (although I should have, > in hindsight). I got ourselves on search engines, hired PR, just spread the > word after we had something to show. > > > Jerome > ______________ > BLANKSPACES > "work wide open" > > 5405 Wilshire Blvd (2 blocks west of La Brea) > Los Angeles, CA 90036 > 323.330.9505 > > On Jun 20, 2008, at 11:10 AM, Alex Hillman wrote: > > The problem with ads is that they are not targeted (even when they are). > > What we did was spend our resources on being as ever-present as possible. I > was, along with a number of our initial co-catalysts, attending as many > local events as humanly possible, sometimes several in one night. I made it > a point to meet as many people as i could, and then LISTEN before I pitched. > > At that point, it was no longer a pitch. I was asking questions like how > they worked, what they liked, what they didnt like. We could then draw a > "map" of what was going on and what was needed, and set out to help fill in > those gaps. > > Coworking fits differently in every city and every community. This is just > what worked for us. > > -Alex > > -- > ----- > -- > ----- > Alex Hillman > im always developing something > digital: [EMAIL PROTECTED] > visual: www.dangerouslyawesome.com > local: www.indyhall.org > > > On Fri, Jun 20, 2008 at 2:03 PM, BrianR <[EMAIL PROTECTED]> wrote: > >> >> Sounds good Alex. We have a google group, I blog about it, tweet about >> it, and tell people about what we're up to. Just wondering if we can >> make the buzz even bigger by using traditional ads? I found that local >> news stories about what we're doing brings folks to a google group >> that wouldn't normally have know about us. (aka earned media) >> Thoughts? >> -Brian >> >> On Jun 20, 1:53 pm, "Alex Hillman" <[EMAIL PROTECTED]> >> wrote: >> > Brian, >> > We've always used a combination of our own google group, our blog, and a >> ton >> > of word of mouth. Any time we do anything we think is cool, we talk >> about it >> > online and off. >> > >> > If you're doing good things that people like, they'll talk about it. >> It's >> > really simple, very effective, and FAR less work for you! >> > >> > -Alex >> > >> > -- >> > ----- >> > -- >> > ----- >> > Alex Hillman >> > im always developing something >> > digital: [EMAIL PROTECTED] >> > visual:www.dangerouslyawesome.com >> > local:www.indyhall.org >> > >> > On Fri, Jun 20, 2008 at 1:37 PM, BrianR <[EMAIL PROTECTED]> wrote: >> > >> > > I've read some discussion here and there on the list about promotion. >> > > But would like to kick off a thread that puts the communities thoughts >> > > in one place. >> > >> > > How do you promote your coworking space? How do you get the word out >> > > that you exist? Which methods result in people using your space? >> > >> > > I'm interested in hearing from the folks who run community not for >> > > profit spaces and for profit spaces. >> > >> > > Cheers! >> > > -BrianR >> > >> > > carrborocoworking.com >> >> > > > > > > > > --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "Coworking" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [EMAIL PROTECTED] For more options, visit this group at http://groups.google.com/group/coworking?hl=en -~----------~----~----~----~------~----~------~--~---
