On Dec 3, 2007 2:03 AM, Marianne Jensen <[EMAIL PROTECTED]> wrote: > one camp > believing that credit card logos are best placed straight on the home > page, > right in the top - prominent placement - and have the statistics to > prove that there is an increase in conversion as a result of said > placement. > > Thoughts?
On Dec 3, 2007 6:27 PM, Eric Scheid <[EMAIL PROTECTED]> wrote: > by the way - in an early study into what makes websites more trustable, it > was found that prominent display of credit card logos had an effect (more > so > than the various TRUSTe style badges). Don't know if that is still the > case > though .. time to repeat the research. > An example of persuasion via appeal to authority (Cialdini). It still should work for less known, established websites. Should not have much influence for Amazon and such. Oleh -- Oleh Kovalchuke Interaction Design is the Design of Time http://www.tangospring.com/IxDtopicWhatIsInteractionDesign.htm ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
