I guess that there's also a lot of hidden frustration out there.
Fisrt, people don't want to be deemed as stupid. So, if they're
shown a crappy interface by a vendor, even if they find it cumbersome
and hard to use, they won't say it. And second, there's the sense
that whoever designs these products are geniuses and if they don't
get it, it's their fault.

This reminds me of a conversation I once overheard between motorists.
They were discussing the new key cards on the new Mercedes models and
one said that at first it took him ages to figure out how to open the
door. In the end, he concluded: "the car's technology is really
high-tech". So he thought that since he couldn't master it, it was
because he was not on the same level as technology".

About hidden frustration, as the head of the Portuguese UPA I oversaw
the lauch of a new website on the last WUD called "hard to use". We
gathered feedback from the general public about everyday products
that they found hard to use. The website closed a month later and we
sent that feedback over to the companies responsible for delivering
those products. 

What we found is that there was a lot of hidden frustration out
there. But people seem to see tech products as something very distant
from them, so they generally don't question them. I believe this is
due to a lack of understandment. Shouldn't we as Design collective
be educating people about this? It would certainly make our jobs
easier.


. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Posted from the new ixda.org
http://www.ixda.org/discuss?post=24918


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