On 22 Jan 2008, at 12:07, Bruno Figueiredo wrote: > Anyway, I think that the main problem is the general lack of knowledge > on how good an interface can be. I'm not talking about ROI, athough > that's a very strong (and also difficult to proove) argument. I'm > talking about the lack of frustration when using it. > > The product that I'm talking about is aimed at students. I believe > that most of all, these interfaces need to be very good. After all, > students should be focusing on learning the content, not on how to > master the interface. > > This leads me again to the question: "How can we, as Interaction > Designers can educate the general public about good interfaces?"
I find it most effective to look at things that are as close to ROI as you can get. Looking at addressing things of direct business value to the organisation. Improving abandonment rates on shopping baskets, etc. Once you've shown improvements on the detail, selling the bigger picture becomes a lot easier. Cheers, Adrian ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
