And here is one company, which can do the mind reading for you (as a side project they can find out what your test subjects think about Saddam, W. Bush, their reaction to pain etc.): http://ahe6.tripod.com/cognitive.eng/id45.html
On Fri, Apr 25, 2008 at 2:09 PM, Oleh Kovalchuke <[EMAIL PROTECTED]> wrote: > On Tue, Apr 22, 2008 at 7:23 AM, Todd Zaki Warfel <[EMAIL PROTECTED]> > wrote: > > > > Oh, oh, oh, I know—what we need is eye tracking with mind reading. > > Now, that's useful. > > > > > This is not too far fetched. > > Jared is right: there is no 100% correlation between eye fixation and > locus of attention (or understanding what is being viewed). That can be > solved soon enough: > > "The scientists used a functional magnetic resonance imaging machine -- a > real-time brain scanner -- to record the mental activity of a person looking > at thousands of random pictures: people, animals, landscapes, objects, the > stuff of everyday visual life. With those recordings the researchers built a > computational model for predicting the mental patterns elicited by looking > at any other photograph. When tested with neurological readouts generated by > a different set of pictures, the decoder passed with flying colors, > identifying the images seen with unprecedented accuracy. " > http://www.wired.com/science/discoveries/news/2008/03/mri_vision > > I assume the image of shopping cart would elicit different pattern from > the image of login field or the ad banner, since they have different meaning > to the website visitor. > > -- > Oleh Kovalchuke > Interaction Design is design of time > http://www.tangospring.com/IxDtopicWhatIsInteractionDesign.htm > ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
